|By PR Newswire||
|January 23, 2012 11:00 AM EST||
LONDON, January 23, 2012 /PRNewswire/ --
Visiongain's analysis indicates that the global tablet market will reach a value of 31.86 billion dollars in 2012, as vendors contend vigorously over a market share that has been dominated by Apple since the greatly successful launch of its iPad in April 2010.
Over a five-year forecast period, visiongain calculates that the tablet market will undergo significant grown and change as this newly popularised technology begins to rival PC shipments on an international scale. This examination details which regional markets will be the most enthusiastic tablet adopters, which vendors are poised to take significant market share, and which product design and marketing strategies will prove the most effective from 2012-2017.
The Visiongain author of The Tablet Market Report 2012-2017 noted that 'In a matter of two years, the tablet has grown from a niche product to become one of the world's fastest growing media platforms.' The report answer questions on why this explosion occurred when it did, what direction the regional markets will take, and what products will command attention from consumers that have been enraptured by iPad since its unveiling.
The report contains 98 tables, charts and graphs that detail and forecast developing trends in the tablet market from 2012-2017. Visiongain provides forecasts for the period 2012-2017 measuring both value (US$) and the number of units shipped for each year and in each of 8 regional markets. The successes and failures of 9 major vendors are also analysed in depth and their products extrapolated onto the market as a whole. In doing so, the report provides specifications and study of 14 unique products and quantifies their impact upon the tablet ecosystem.
The Tablet Market Report 2012-2017 will be of value to current and future potential investors into the telecommunications industry, as well as companies and research centres who wish to broaden their knowledge of the tablet market.
For sample pages and further information concerning The Tablet Market Report 2012-2017 please visit http://www.visiongain.com/Sector/7/Telecoms
E1. Explosive Market Expansion
E2. Competitors Rally Their Resources
E3. Tablets Edging Out the PC Market
E4. Key Findings of This Report
1. The Rapid Ascendancy of a New Market
1.1 Humble Beginnings
1.1.1 The Dynabook - Early Tablet Proposition
1.1.2 Apple's Newton OS
1.1.3 Microsoft's Early Attempts
1.2 Mass Market Adoption
1.2.1 The Amazon Kindle
1.2.2 The iPad
1.2.3 Distinguishing Between E-book Readers and Tablets
1.2.4 Product Lifecycle
1.3 Outlook for the Future
1.3.1 Dominant Markets
1.3.2 Demographics and Consumer Perception
1.6 Key Questions Answered by this Report
1.7 Target Audience
2. Consumer vs. Enterprise: Uses and Habits
2.1 Consumer Uses for Tablet Technology
2.1.1 Popular Tablet Usage Trends
184.108.40.206 Significant Time Consumption
220.127.116.11 Home Front Dominates Usage Time
18.104.22.168 Evenings Stand Out as Prime Tablet Time
22.214.171.124 Emergence as a Recreational Device
2.1.2 Conjunction with Other Media Platforms
2.1.3 Popularity of Tablets with Online Shoppers
126.96.36.199 Monetising Opportunities
188.8.131.52 Creating Tablet-Oriented Interfaces
2.2 Enterprise Uses for Tablet Technology
2.2.1 Ubiquity of Information
2.2.2 Clout of the Green Movement
2.2.3 Space Occupied by the Enterprise Market
2.2.4 Fastest Enterprise Adopters
184.108.40.206 Financial Services
220.127.116.11 Health Care and Pharmaceutical Industries
18.104.22.168 Healthcare Mobile Applications Geared Towards Tablets
2.2.5 Challenges for Enterprises Embracing Tablet Use
3. Vendor Strategies: The Key to Successful Tablet Launching
3.1 Addressing Early Tablet Failures
3.2 Apple and the iPad Approach
3.2.1 The Logic Underlying Uniformity
3.2.2 Apple's Brand Strength and Marketing Appeal
22.214.171.124 Exclusive Interconnectedness
126.96.36.199 Product Support
3.2.3 Exploiting Wealth, Status, and Image
3.3 Low-Cost Tablets and Appeal to the Mainstream and Middle-Income
3.3.1 Aakash Tablet
3.4 Enterprise Tablets
3.4.1 Motion Computing
188.8.131.52 Motion J3500 Tablet PC
184.108.40.206 Motion C5 "Clinical Assistant"
220.127.116.11 Results from Specialisation
3.5 HP TouchPad and Tablet Market About-Turn
3.5.1 Robust Launch
3.5.2 Unimpressive Initial Showing
3.5.3 Result of Fire Sale
18.104.22.168 US Retailers
22.214.171.124 UK and Western Europe
126.96.36.199 The Touchpad Resurgence
3.5.4 Lessons Learned from HP Case Study
188.8.131.52 The Tablet Market is Price-Driven
184.108.40.206 Room for New Systems
220.127.116.11 Developed Technology Markets are Highly Suggestible
3.6 Samsung's Galaxy Tab: Second-Best in Show
3.6.1 Edge of Diversity
3.7.1 Prime Tablet Dubbed the "iPad killer"
3.7.2 Corner on Unexploited Factors
3.7.3 Apple's Answer
3.8 Research in Motion
3.8.1 Early Criticisms Emerge
3.8.2 Disappointing Early Sales
3.8.3 Why Did the Playbook Fail?
3.9 Microsoft Re-enters the Tablet Market
3.9.1 Avoiding OS Fragmentation
3.9.2 Quality Over Speed of Output
3.9.3 Best of Both Worlds
3.10 Chinese Vendors Aim for High Performance and Low Cost
3.10.1 ZTE Light Series
3.10.2 Low-Cost, Widespread Entry Strategy
3.11 Dominant Operating Systems to Emerge
3.12 North America: Apple to Maintain Hegemony
3.15 BRIC Regions
4. Operator Strategy: Coping with New Demands
4.1 Impact of Tablets on Network Traffic
4.2 Connected Homes, Shared Data Plans, and Multi Play
4.2.1 Incentives Through Tablet Subsidy
18.104.22.168 Negligible Impact from Negligible Price Drop
5. Global and Regional Tablet Market Forecasts 2012-2017: The Future for Tablets
5.1 Trend Towards Multi-Core CPUs
5.2 North American Tablet Market 2012-2017
5.2.1 North American Market Driven by Enterprise Adoption
5.3 Latin American Tablet Market 2012-2017
5.3.1 Latin American Tablet Market Forecast 2012-2017
5.4 European Tablet Market 2012-2017
5.4.1 Evolution of European Adoption: West to East
5.5 Asia Pacific Tablet Market 2012-2017
5.6 BRIC Tablet Market 2012-2017
5.6.1 Brazilian Tablet Market 2012-2017
22.214.171.124 Opening the Doors for Local Manufacturing
5.6.2 Russian Tablet Market 2012-2017
126.96.36.199 A Difficult Market for Marketers
5.6.3 Indian Tablet Market 2012-2017
5.6.4 Chinese Tablet Market 2012-2017
188.8.131.52 The Role of Government
5.7 Rest of the World Tablet Market 2012-2017
6.1 SWOT Analysis of the Tablet Market 2012-2017
6.2 Global Tablet Market Forecasts 2012-2017
6.2.1 Exponential Market Growth
6.2.2 Wider Array of Vendors and Operating Systems
6.3 Regional Market Forecasts
6.3.1 Market Shift Away from North American Dominance
6.3.2 Europe to Remain Large and Steady
6.3.3 Asia-Pacific: Rapid Adoption and Early Saturation
6.3.4 BRIC: Large Adopter of Low-Cost Tablets
6.3.5 Latin America and ROW: Minimal Development Potential
6.4 Market Share Analysis
6.5 Tablet Market Drivers and Constraints
Barns and Noble
Café Bom Dia
Research in Motion (RIM)
Visiongain is one of the fastest growing and most innovative independent media companies in Europe. Based in London, UK, visiongain produces a host of business-2-business conferences, newsletters, management reports and e-zines focusing on the Energy, Telecoms, Pharmaceutical, Defence, Materials sectors.
Visiongain publishes reports produced by its in-house analysts, who are qualified experts in their field. Visiongain has firmly established itself as the first port-of-call for the business professional, who needs independent, high quality, original material to rely and depend on.
Notes for Editors
If you are interested in a more detailed overview of this report or for an executive summary, please send an e-mail to [email protected] or call her on +44(0)207-336-6100.
Cloud computing delivers on-demand resources that provide businesses with flexibility and cost-savings. The challenge in moving workloads to the cloud has been the cost and complexity of ensuring the initial and ongoing security and regulatory (PCI, HIPAA, FFIEC) compliance across private and public clouds. Manual security compliance is slow, prone to human error, and represents over 50% of the cost of managing cloud applications. Determining how to automate cloud security compliance is critical to maintaining positive ROI. Raxak Protect is an automated security compliance SaaS platform and ma...
Nov. 30, 2015 12:00 AM EST Reads: 448
Today air travel is a minefield of delays, hassles and customer disappointment. Airlines struggle to revitalize the experience. GE and M2Mi will demonstrate practical examples of how IoT solutions are helping airlines bring back personalization, reduce trip time and improve reliability. In their session at @ThingsExpo, Shyam Varan Nath, Principal Architect with GE, and Dr. Sarah Cooper, M2Mi’s VP Business Development and Engineering, explored the IoT cloud-based platform technologies driving this change including privacy controls, data transparency and integration of real time context with p...
Nov. 29, 2015 06:00 PM EST Reads: 443
The Internet of Things (IoT) is growing rapidly by extending current technologies, products and networks. By 2020, Cisco estimates there will be 50 billion connected devices. Gartner has forecast revenues of over $300 billion, just to IoT suppliers. Now is the time to figure out how you’ll make money – not just create innovative products. With hundreds of new products and companies jumping into the IoT fray every month, there’s no shortage of innovation. Despite this, McKinsey/VisionMobile data shows "less than 10 percent of IoT developers are making enough to support a reasonably sized team....
Nov. 29, 2015 02:00 PM EST Reads: 485
Just over a week ago I received a long and loud sustained applause for a presentation I delivered at this year’s Cloud Expo in Santa Clara. I was extremely pleased with the turnout and had some very good conversations with many of the attendees. Over the next few days I had many more meaningful conversations and was not only happy with the results but also learned a few new things. Here is everything I learned in those three days distilled into three short points.
Nov. 29, 2015 01:00 PM EST Reads: 357
DevOps is about increasing efficiency, but nothing is more inefficient than building the same application twice. However, this is a routine occurrence with enterprise applications that need both a rich desktop web interface and strong mobile support. With recent technological advances from Isomorphic Software and others, rich desktop and tuned mobile experiences can now be created with a single codebase – without compromising functionality, performance or usability. In his session at DevOps Summit, Charles Kendrick, CTO and Chief Architect at Isomorphic Software, demonstrated examples of com...
Nov. 29, 2015 12:45 PM EST Reads: 421
As organizations realize the scope of the Internet of Things, gaining key insights from Big Data, through the use of advanced analytics, becomes crucial. However, IoT also creates the need for petabyte scale storage of data from millions of devices. A new type of Storage is required which seamlessly integrates robust data analytics with massive scale. These storage systems will act as “smart systems” provide in-place analytics that speed discovery and enable businesses to quickly derive meaningful and actionable insights. In his session at @ThingsExpo, Paul Turner, Chief Marketing Officer at...
Nov. 29, 2015 12:30 PM EST Reads: 427
In his keynote at @ThingsExpo, Chris Matthieu, Director of IoT Engineering at Citrix and co-founder and CTO of Octoblu, focused on building an IoT platform and company. He provided a behind-the-scenes look at Octoblu’s platform, business, and pivots along the way (including the Citrix acquisition of Octoblu).
Nov. 29, 2015 12:00 PM EST Reads: 528
In his General Session at 17th Cloud Expo, Bruce Swann, Senior Product Marketing Manager for Adobe Campaign, explored the key ingredients of cross-channel marketing in a digital world. Learn how the Adobe Marketing Cloud can help marketers embrace opportunities for personalized, relevant and real-time customer engagement across offline (direct mail, point of sale, call center) and digital (email, website, SMS, mobile apps, social networks, connected objects).
Nov. 29, 2015 11:45 AM EST Reads: 329
The Internet of Everything is re-shaping technology trends–moving away from “request/response” architecture to an “always-on” Streaming Web where data is in constant motion and secure, reliable communication is an absolute necessity. As more and more THINGS go online, the challenges that developers will need to address will only increase exponentially. In his session at @ThingsExpo, Todd Greene, Founder & CEO of PubNub, exploreed the current state of IoT connectivity and review key trends and technology requirements that will drive the Internet of Things from hype to reality.
Nov. 29, 2015 09:45 AM EST Reads: 454
Two weeks ago (November 3-5), I attended the Cloud Expo Silicon Valley as a speaker, where I presented on the security and privacy due diligence requirements for cloud solutions. Cloud security is a topical issue for every CIO, CISO, and technology buyer. Decision-makers are always looking for insights on how to mitigate the security risks of implementing and using cloud solutions. Based on the presentation topics covered at the conference, as well as the general discussions heard between sessions, I wanted to share some of my observations on emerging trends. As cyber security serves as a fou...
Nov. 29, 2015 09:15 AM EST Reads: 347
We all know that data growth is exploding and storage budgets are shrinking. Instead of showing you charts on about how much data there is, in his General Session at 17th Cloud Expo, Scott Cleland, Senior Director of Product Marketing at HGST, showed how to capture all of your data in one place. After you have your data under control, you can then analyze it in one place, saving time and resources.
Nov. 29, 2015 08:45 AM EST Reads: 232
With all the incredible momentum behind the Internet of Things (IoT) industry, it is easy to forget that not a single CEO wakes up and wonders if “my IoT is broken.” What they wonder is if they are making the right decisions to do all they can to increase revenue, decrease costs, and improve customer experience – effectively the same challenges they have always had in growing their business. The exciting thing about the IoT industry is now these decisions can be better, faster, and smarter. Now all corporate assets – people, objects, and spaces – can share information about themselves and thei...
Nov. 29, 2015 08:00 AM EST Reads: 282
The cloud. Like a comic book superhero, there seems to be no problem it can’t fix or cost it can’t slash. Yet making the transition is not always easy and production environments are still largely on premise. Taking some practical and sensible steps to reduce risk can also help provide a basis for a successful cloud transition. A plethora of surveys from the likes of IDG and Gartner show that more than 70 percent of enterprises have deployed at least one or more cloud application or workload. Yet a closer inspection at the data reveals less than half of these cloud projects involve production...
Nov. 29, 2015 07:00 AM EST Reads: 500
Continuous processes around the development and deployment of applications are both impacted by -- and a benefit to -- the Internet of Things trend. To help better understand the relationship between DevOps and a plethora of new end-devices and data please welcome Gary Gruver, consultant, author and a former IT executive who has led many large-scale IT transformation projects, and John Jeremiah, Technology Evangelist at Hewlett Packard Enterprise (HPE), on Twitter at @j_jeremiah. The discussion is moderated by me, Dana Gardner, Principal Analyst at Interarbor Solutions.
Nov. 29, 2015 06:45 AM EST Reads: 744
Discussions of cloud computing have evolved in recent years from a focus on specific types of cloud, to a world of hybrid cloud, and to a world dominated by the APIs that make today's multi-cloud environments and hybrid clouds possible. In this Power Panel at 17th Cloud Expo, moderated by Conference Chair Roger Strukhoff, panelists addressed the importance of customers being able to use the specific technologies they need, through environments and ecosystems that expose their APIs to make true change and transformation possible.
Nov. 29, 2015 06:00 AM EST Reads: 558
Too often with compelling new technologies market participants become overly enamored with that attractiveness of the technology and neglect underlying business drivers. This tendency, what some call the “newest shiny object syndrome” is understandable given that virtually all of us are heavily engaged in technology. But it is also mistaken. Without concrete business cases driving its deployment, IoT, like many other technologies before it, will fade into obscurity.
Nov. 29, 2015 06:00 AM EST Reads: 377
Microservices are a very exciting architectural approach that many organizations are looking to as a way to accelerate innovation. Microservices promise to allow teams to move away from monolithic "ball of mud" systems, but the reality is that, in the vast majority of organizations, different projects and technologies will continue to be developed at different speeds. How to handle the dependencies between these disparate systems with different iteration cycles? Consider the "canoncial problem" in this scenario: microservice A (releases daily) depends on a couple of additions to backend B (re...
Nov. 29, 2015 05:00 AM EST Reads: 462
The Internet of Things is clearly many things: data collection and analytics, wearables, Smart Grids and Smart Cities, the Industrial Internet, and more. Cool platforms like Arduino, Raspberry Pi, Intel's Galileo and Edison, and a diverse world of sensors are making the IoT a great toy box for developers in all these areas. In this Power Panel at @ThingsExpo, moderated by Conference Chair Roger Strukhoff, panelists discussed what things are the most important, which will have the most profound effect on the world, and what should we expect to see over the next couple of years.
Nov. 29, 2015 04:30 AM EST Reads: 488
Container technology is shaping the future of DevOps and it’s also changing the way organizations think about application development. With the rise of mobile applications in the enterprise, businesses are abandoning year-long development cycles and embracing technologies that enable rapid development and continuous deployment of apps. In his session at DevOps Summit, Kurt Collins, Developer Evangelist at Built.io, examined how Docker has evolved into a highly effective tool for application delivery by allowing increasingly popular Mobile Backend-as-a-Service (mBaaS) platforms to quickly crea...
Nov. 29, 2015 04:00 AM EST Reads: 380
Growth hacking is common for startups to make unheard-of progress in building their business. Career Hacks can help Geek Girls and those who support them (yes, that's you too, Dad!) to excel in this typically male-dominated world. Get ready to learn the facts: Is there a bias against women in the tech / developer communities? Why are women 50% of the workforce, but hold only 24% of the STEM or IT positions? Some beginnings of what to do about it! In her Day 2 Keynote at 17th Cloud Expo, Sandy Carter, IBM General Manager Cloud Ecosystem and Developers, and a Social Business Evangelist, wil...
Nov. 29, 2015 03:00 AM EST Reads: 598