Welcome!

Symbian Authors: Jack Newton, Kevin Benedict, Matthew Lobas, Shelly Palmer, RealWire News Distribution

News Feed Item

Top Gifting Ideas and Brands This Holiday Season - Veooz Analysis from Social Media

Amazon the most preferred shopping destination, iPad the most popular gadget

LOS ANGELES, Nov. 13, 2012 /PRNewswire-iReach/ -- With the holiday season around the corner, Veooz.com presents a detailed analysis of social media conversations related to the holiday season. Veooz collects large volume of social media conversations as part of it's free tool for social media search and sentiment analysis. Veooz has analyzed a large volume of conversations on various social media networks such as Twitter, Facebook, News and Blog comments which are in the context of holiday shopping and came up with some interesting insights on what to expect from consumers this shopping season.

(Photo: http://photos.prnewswire.com/prnh/20121113/CG11367)

After a long downward trend in the economy the Veooz sentiment on "holiday spending" has been 80% positive. This indicates a positive consumer sentiment that could help give a boost to the US economy. While there is a lot of excitement on various economic indicators moving in the positive direction, people are taking it with a bit of skepticism.

This post found through Veooz posted on social media, pretty much summarizes the enthusiasm along with a sense of caution. Gene says, "Consumer purchases make up 70% of our GDP and with consumer sentiment high, that could lead to a short term growth. But bad news can quickly change consumer sentiment and lower expectations. Part of the reason that consumers became more positive was the drop below 8% unemployment and an apparent uptick in the housing market.".

With consumer sentiment at 5-year high, businesses are stocking up inventories to get ready for the holiday season. But what should businesses expect from consumers this season? Veooz provides some insights in this direction by analyzing the comments on social media.

"We have analyzed the context of all the posts related to holiday spending, christmas gifts and other related terms and came up with the top gifting ideas people are coming up with, top places where they want to buy and the top electronic brands they are talking about using our powerful natural language processing technology", says Prasad Pingali, CEO of SETU and makers of Veooz. We ranked all the items based on the number of posts each of them has occurred. While such an analysis can provide very useful insights, it is to be seen whether social media conversations are any indication of consumer demand for the holiday shopping season.

This season, relatively more number of people expressed to spend Christmas at home rather than travel to tourist destinations. Among the people who expressed interest in travelling, London was the most popular travel destination, followed by Las Vegas, Toronto, New York, Los Angeles, Miami and Chicago in that order.

Gifting and Shopping ideas

The analysis shows that most popular preference for purchasing is online, followed by malls and stores. We ranked all the stores based on the number of mentions in the holiday related conversations. Amazon tops the list as a holiday shopping destination followed by Costco, Walmart, Target and eBay respectively.

Apart from a lot of mentions of greeting cards, the top ranking gift ideas were in this order: Music, Books, Films, Digital Games, Tickets, Clothes, Toys, Tablets, Mobile phones, Fashion accessories (such as Jewelry, Perfumes, Shoes, Scarves, Bags, Watches etc.), Gift Vouchers, Cameras, Computers, Laptops. This clearly indicates the consumers' order of preference is Entertainment followed by Fashion and Gadgets.

Video games seem to be a popular gifting idea after Music and Movies. The most popular gaming platforms being Microsoft XBox followed by Nintendo WII and Sony Playstation respectively.

So, whom are people gifting to?

We identified all the social relationships that are being mentioned in the conversations and ranked them to give an indication as to whom are people planning to buy the gifts for. The most popular relation being mentioned is wife, followed by husband, kids, friends, mom, dad, girlfriend, boyfriend, sister and brother respectively.

Top gadget brands

Though not the leading gifting idea, electronic gadgets form a popular gifting idea and are part of many people's wish list. Apple's iPad is ranked as the most popular holiday gift gadget. This is followed by XBox, iPhone, Wii, Android Tablet, Samsung Galaxy Note, Amazon Kindle, Macbook, Windows Phone (Nokia Lumia), Samsung Galaxy phone, PS3, iPod and Nexus respectively. This list indicates that tablets and bigger form factor devices such as Samsung Galaxy Note are slowly becoming more popular than smart phones.

Veooz.com is a free social media search, monitoring and sentiment analysis tool developed by SETU Software Systems P. Ltd.

Media Contact: Prasad Pingali SETU Software Systems P. Ltd., +91-9885227706, [email protected]

News distributed by PR Newswire iReach: https://ireach.prnewswire.com

 

SOURCE SETU Software Systems P. Ltd.

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

@ThingsExpo Stories
As businesses evolve, they need technology that is simple to help them succeed today and flexible enough to help them build for tomorrow. Chrome is fit for the workplace of the future — providing a secure, consistent user experience across a range of devices that can be used anywhere. In her session at 21st Cloud Expo, Vidya Nagarajan, a Senior Product Manager at Google, will take a look at various options as to how ChromeOS can be leveraged to interact with people on the devices, and formats th...
SYS-CON Events announced today that Yuasa System will exhibit at the Japan External Trade Organization (JETRO) Pavilion at SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Yuasa System is introducing a multi-purpose endurance testing system for flexible displays, OLED devices, flexible substrates, flat cables, and films in smartphones, wearables, automobiles, and healthcare.
SYS-CON Events announced today that Taica will exhibit at the Japan External Trade Organization (JETRO) Pavilion at SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Taica manufacturers Alpha-GEL brand silicone components and materials, which maintain outstanding performance over a wide temperature range -40C to +200C. For more information, visit http://www.taica.co.jp/english/.
SYS-CON Events announced today that SourceForge has been named “Media Sponsor” of SYS-CON's 21st International Cloud Expo, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. SourceForge is the largest, most trusted destination for Open Source Software development, collaboration, discovery and download on the web serving over 32 million viewers, 150 million downloads and over 460,000 active development projects each and every month.
SYS-CON Events announced today that Nihon Micron will exhibit at the Japan External Trade Organization (JETRO) Pavilion at SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Nihon Micron Co., Ltd. strives for technological innovation to establish high-density, high-precision processing technology for providing printed circuit board and metal mount RFID tags used for communication devices. For more inf...
Enterprises have taken advantage of IoT to achieve important revenue and cost advantages. What is less apparent is how incumbent enterprises operating at scale have, following success with IoT, built analytic, operations management and software development capabilities – ranging from autonomous vehicles to manageable robotics installations. They have embraced these capabilities as if they were Silicon Valley startups. As a result, many firms employ new business models that place enormous impor...
SYS-CON Events announced today that MIRAI Inc. will exhibit at the Japan External Trade Organization (JETRO) Pavilion at SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. MIRAI Inc. are IT consultants from the public sector whose mission is to solve social issues by technology and innovation and to create a meaningful future for people.
Widespread fragmentation is stalling the growth of the IIoT and making it difficult for partners to work together. The number of software platforms, apps, hardware and connectivity standards is creating paralysis among businesses that are afraid of being locked into a solution. EdgeX Foundry is unifying the community around a common IoT edge framework and an ecosystem of interoperable components.
SYS-CON Events announced today that Dasher Technologies will exhibit at SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 - Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Dasher Technologies, Inc. ® is a premier IT solution provider that delivers expert technical resources along with trusted account executives to architect and deliver complete IT solutions and services to help our clients execute their goals, plans and objectives. Since 1999, we'v...
SYS-CON Events announced today that TidalScale, a leading provider of systems and services, will exhibit at SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 - Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. TidalScale has been involved in shaping the computing landscape. They've designed, developed and deployed some of the most important and successful systems and services in the history of the computing industry - internet, Ethernet, operating s...
SYS-CON Events announced today that Massive Networks, that helps your business operate seamlessly with fast, reliable, and secure internet and network solutions, has been named "Exhibitor" of SYS-CON's 21st International Cloud Expo ®, which will take place on Oct 31 - Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. As a premier telecommunications provider, Massive Networks is headquartered out of Louisville, Colorado. With years of experience under their belt, their team of...
SYS-CON Events announced today that IBM has been named “Diamond Sponsor” of SYS-CON's 21st Cloud Expo, which will take place on October 31 through November 2nd 2017 at the Santa Clara Convention Center in Santa Clara, California.
Infoblox delivers Actionable Network Intelligence to enterprise, government, and service provider customers around the world. They are the industry leader in DNS, DHCP, and IP address management, the category known as DDI. We empower thousands of organizations to control and secure their networks from the core-enabling them to increase efficiency and visibility, improve customer service, and meet compliance requirements.
SYS-CON Events announced today that TidalScale will exhibit at SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. TidalScale is the leading provider of Software-Defined Servers that bring flexibility to modern data centers by right-sizing servers on the fly to fit any data set or workload. TidalScale’s award-winning inverse hypervisor technology combines multiple commodity servers (including their ass...
As hybrid cloud becomes the de-facto standard mode of operation for most enterprises, new challenges arise on how to efficiently and economically share data across environments. In his session at 21st Cloud Expo, Dr. Allon Cohen, VP of Product at Elastifile, will explore new techniques and best practices that help enterprise IT benefit from the advantages of hybrid cloud environments by enabling data availability for both legacy enterprise and cloud-native mission critical applications. By rev...
Join IBM November 1 at 21st Cloud Expo at the Santa Clara Convention Center in Santa Clara, CA, and learn how IBM Watson can bring cognitive services and AI to intelligent, unmanned systems. Cognitive analysis impacts today’s systems with unparalleled ability that were previously available only to manned, back-end operations. Thanks to cloud processing, IBM Watson can bring cognitive services and AI to intelligent, unmanned systems. Imagine a robot vacuum that becomes your personal assistant tha...
As popularity of the smart home is growing and continues to go mainstream, technological factors play a greater role. The IoT protocol houses the interoperability battery consumption, security, and configuration of a smart home device, and it can be difficult for companies to choose the right kind for their product. For both DIY and professionally installed smart homes, developers need to consider each of these elements for their product to be successful in the market and current smart homes.
In his Opening Keynote at 21st Cloud Expo, John Considine, General Manager of IBM Cloud Infrastructure, will lead you through the exciting evolution of the cloud. He'll look at this major disruption from the perspective of technology, business models, and what this means for enterprises of all sizes. John Considine is General Manager of Cloud Infrastructure Services at IBM. In that role he is responsible for leading IBM’s public cloud infrastructure including strategy, development, and offering ...
SYS-CON Events announced today that N3N will exhibit at SYS-CON's @ThingsExpo, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. N3N’s solutions increase the effectiveness of operations and control centers, increase the value of IoT investments, and facilitate real-time operational decision making. N3N enables operations teams with a four dimensional digital “big board” that consolidates real-time live video feeds alongside IoT sensor data a...
In a recent survey, Sumo Logic surveyed 1,500 customers who employ cloud services such as Amazon Web Services (AWS), Microsoft Azure, and Google Cloud Platform (GCP). According to the survey, a quarter of the respondents have already deployed Docker containers and nearly as many (23 percent) are employing the AWS Lambda serverless computing framework. It’s clear: serverless is here to stay. The adoption does come with some needed changes, within both application development and operations. Tha...