|By Business Wire||
|November 20, 2012 06:00 PM EST||
As the unofficial kickoff to the holiday shopping season approaches, new data released today by the Consumer Electronics Association (CEA)® shows that the average U.S. adult plans to spend $218 between Thursday and Monday. The survey also found half of consumers say the impending “fiscal cliff” will impact their holiday spending.
CEA’s Pre-Black Friday Survey found that 60 percent of U.S. adults plan to shop Thursday, Thanksgiving Day, through Cyber Monday, with Black Friday expected to be the busiest shopping day of the weekend. Overall, 37 percent of U.S. adults plan to shop this Friday, with one-third (33 percent) going to a retail store and 20 percent shopping online. Saturday and Cyber Monday will be the next most popular shopping days of the weekend, with more than a third (34 percent) of adults planning to shop on Saturday and a quarter (25 percent) will go in-store or online on Monday.
Most shoppers (57 percent) will end up purchasing at least one gift this weekend, an increase of 10 percent from last year. The average adult will spend, on average, $218 Thursday through Monday, up from $159 in 2011. Consumers plan to spend $842 on all gifts this year, according to CEA’s 19th Annual CE Holiday Purchase Patterns Study.
“The 2012 Thanksgiving weekend has the potential to be the biggest shopping weekend on record,” said Shawn DuBravac, CEA’s chief economist and senior director of research. “A full 66 percent of shoppers haven’t completed any of their holiday shopping, but on average, by the end of the weekend, consumers expect to have completed some 30 percent of their holiday shopping.”
While tablets and smartphones will be the most wanted gifts this year, shoppers who already own these devices will be using them to help find that perfect gift. Overall, 69 percent of U.S. adults will use a mobile connected device, like a smartphone, tablet or cell phone, while shopping or to research gifts this weekend. Nearly half (47 percent) will use the device to get more information on products, both before going to the store and while in the store, 44 percent will use them to comparison shop and 39 percent will use their mobile device to look up retailer information, such as a store’s location or hours.
Most consumers believe they’ll get a good deal this weekend. CEA’s holiday research found that 81 percent of consumers think Thanksgiving weekend deals will be as good as or better than last year’s holiday. The most popular way for consumers to learn about sales and discounts this weekend will be through various advertisements. More than half of consumers (54 percent) will learn about deals through circulars or ads in the mail, 53 percent will find deals through newspaper ads and 52 percent will learn of deals by watching TV commercials. Word of mouth will also be popular, with 52 percent of consumers finding out about deals and sales from their friends and family.
Not all of the research results point to completely positive results this weekend however. More than half (51 percent) of those surveyed said the risk of the fiscal cliff will negatively impact their overall spending this holiday season as well as the amount of money they spend on gifts. Eighteen percent of respondents said the fiscal cliff was going to have a large impact on their overall spending this holiday.
As consumers head to stores and go online this holiday weekend, there are some tips they should keep in mind, according to DuBravac:
- 1. Start Today: While the Black Friday shopping weekend will officially kick off on Thursday, many retailers are starting promotions early and some are even extending Black Friday pricing promotions for the entire week.
- 2. Consider Going Online, Especially on Thursday: Many retailers are offering their Black Friday deals online. If you want to avoid crowds, online may be your best bet.
- 3. Plan Ahead: Nearly every retailer, both online and in-store, will have Black Friday promotions this weekend. Spend some time researching what you want and what different retailers have to offer. Download in advance popular apps you may want to have on hand while shopping.
- 4. Make a List: Making a list will keep you on track and ensure you get everything you intended to get. Your list should include exact model numbers for the items you plan to buy. We expect there will be more than 200 promotions for tablet computers this weekend. If there is a specific model you plan to buy, ensure you know the model or SKU number so you get what you want. To be safe, bring the ads with you, either physically or download copies onto your smartphone or tablet.
- 5. Charge Your Smartphone: Most of us will be turning to our smartphones this weekend to help us shop. Don’t be left out because you failed to charge your phone in advance.
- 6. Go After What You Want Most First: While retail inventory levels heading into the weekend are looking healthy, many deals will have limited quantities or will be for a limited time so you’ll want to make sure you get them before supplies run out.
- 7. Not Sure What to Buy, Think Tech: If you are unsure what to get, look at the items that are dominating others’ planned purchase lists: tablet computers, mobile phones and televisions. Tablets will be the most purchased item in any shopping category and technology will rival clothing as the most frequently purchased category this weekend.
- 8. Be Kind: Black Friday weekend can be a frenzy. While the deals you’ll see this weekend are some of the best you’ll find the entire year, patience will be a virtue. It will be the busiest shopping weekend in history. Each year, retailers work to provide an improved consumer experience, but expect the unexpected to occur.
CEA plans to release results from its Post Black Friday Survey on Saturday, November 24, the day after Black Friday. CEA’s Shawn DuBravac will also host an analyst call on Sunday, November 25 at Noon ET/9am PT. To participate in that call, please dial 1-866-214-0726. The passcode is 794838. On the call, DuBravac will discuss highlights from Black Friday, including how much money consumers spent, what they purchased and where they shopped. DuBravac will also discuss, in more detail, the impact of the fiscal cliff on holiday shopping. For more information, email Steve Kidera at [email protected]. CEA will also host a webinar on Tuesday, November 27 at 2pm ET/11am PT. For more information and to register, click here.
CEA’s Pre-Black Friday Survey was designed and formulated by the Consumer Electronics Association. It represents the findings of a quantitative study administered via telephone interview between November 15 and 18, 2012 to two national probability samples, which, when combined, consists of 1,003 U.S. adults. 653 interviews were conducted by landline phone, and 350 interviews were conducted by cell phone. The margin of sampling error at 95 percent confidence for aggregate results is +/- 3.1 percent. Please cite any information to the Consumer Electronics Association (CEA)®.
The Consumer Electronics Association (CEA) is the preeminent trade association promoting growth in the $206 billion U.S. consumer electronics industry. More than 2,000 companies enjoy the benefits of CEA membership, including legislative advocacy, market research, technical training and education, industry promotion, standards development and the fostering of business and strategic relationships. CEA also owns and produces the International CES – The Global Stage for Innovation. All profits from CES are reinvested into CEA’s industry services. Find CEA online at www.CE.org, www.DeclareInnovation.com and through social media: https://www.facebook.com/#!/CEAfeed, http://twitter.com/ceafeed, http://blog.ce.org/.
2013 International CES
January 8-11, 2013, Las Vegas, NV
Extracting business value from Internet of Things (IoT) data doesn’t happen overnight. There are several requirements that must be satisfied, including IoT device enablement, data analysis, real-time detection of complex events and automated orchestration of actions. Unfortunately, too many companies fall short in achieving their business goals by implementing incomplete solutions or not focusing on tangible use cases. In his general session at @ThingsExpo, Dave McCarthy, Director of Products...
Dec. 10, 2016 11:00 AM EST Reads: 1,005
The many IoT deployments around the world are busy integrating smart devices and sensors into their enterprise IT infrastructures. Yet all of this technology – and there are an amazing number of choices – is of no use without the software to gather, communicate, and analyze the new data flows. Without software, there is no IT. In this power panel at @ThingsExpo, moderated by Conference Chair Roger Strukhoff, Dave McCarthy, Director of Products at Bsquare Corporation; Alan Williamson, Principal...
Dec. 10, 2016 11:00 AM EST Reads: 687
Internet of @ThingsExpo has announced today that Chris Matthieu has been named tech chair of Internet of @ThingsExpo 2017 New York The 7th Internet of @ThingsExpo will take place on June 6-8, 2017, at the Javits Center in New York City, New York. Chris Matthieu is the co-founder and CTO of Octoblu, a revolutionary real-time IoT platform recently acquired by Citrix. Octoblu connects things, systems, people and clouds to a global mesh network allowing users to automate and control design flo...
Dec. 10, 2016 10:30 AM EST Reads: 903
Unsecured IoT devices were used to launch crippling DDOS attacks in October 2016, targeting services such as Twitter, Spotify, and GitHub. Subsequent testimony to Congress about potential attacks on office buildings, schools, and hospitals raised the possibility for the IoT to harm and even kill people. What should be done? Does the government need to intervene? This panel at @ThingExpo New York brings together leading IoT and security experts to discuss this very serious topic.
Dec. 10, 2016 10:15 AM EST Reads: 620
Businesses and business units of all sizes can benefit from cloud computing, but many don't want the cost, performance and security concerns of public cloud nor the complexity of building their own private clouds. Today, some cloud vendors are using artificial intelligence (AI) to simplify cloud deployment and management. In his session at 20th Cloud Expo, Ajay Gulati, Co-founder and CEO of ZeroStack, will discuss how AI can simplify cloud operations. He will cover the following topics: why clou...
Dec. 10, 2016 10:00 AM EST Reads: 1,081
In this strange new world where more and more power is drawn from business technology, companies are effectively straddling two paths on the road to innovation and transformation into digital enterprises. The first path is the heritage trail – with “legacy” technology forming the background. Here, extant technologies are transformed by core IT teams to provide more API-driven approaches. Legacy systems can restrict companies that are transitioning into digital enterprises. To truly become a lead...
Dec. 10, 2016 09:45 AM EST Reads: 628
Internet-of-Things discussions can end up either going down the consumer gadget rabbit hole or focused on the sort of data logging that industrial manufacturers have been doing forever. However, in fact, companies today are already using IoT data both to optimize their operational technology and to improve the experience of customer interactions in novel ways. In his session at @ThingsExpo, Gordon Haff, Red Hat Technology Evangelist, will share examples from a wide range of industries – includin...
Dec. 10, 2016 09:00 AM EST Reads: 1,783
The WebRTC Summit New York, to be held June 6-8, 2017, at the Javits Center in New York City, NY, announces that its Call for Papers is now open. Topics include all aspects of improving IT delivery by eliminating waste through automated business models leveraging cloud technologies. WebRTC Summit is co-located with 20th International Cloud Expo and @ThingsExpo. WebRTC is the future of browser-to-browser communications, and continues to make inroads into the traditional, difficult, plug-in web co...
Dec. 10, 2016 08:30 AM EST Reads: 1,507
"We build IoT infrastructure products - when you have to integrate different devices, different systems and cloud you have to build an application to do that but we eliminate the need to build an application. Our products can integrate any device, any system, any cloud regardless of protocol," explained Peter Jung, Chief Product Officer at Pulzze Systems, in this SYS-CON.tv interview at @ThingsExpo, held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA.
Dec. 10, 2016 08:15 AM EST Reads: 1,262
According to Forrester Research, every business will become either a digital predator or digital prey by 2020. To avoid demise, organizations must rapidly create new sources of value in their end-to-end customer experiences. True digital predators also must break down information and process silos and extend digital transformation initiatives to empower employees with the digital resources needed to win, serve, and retain customers.
Dec. 10, 2016 04:15 AM EST Reads: 1,394
Amazon has gradually rolled out parts of its IoT offerings in the last year, but these are just the tip of the iceberg. In addition to optimizing their back-end AWS offerings, Amazon is laying the ground work to be a major force in IoT – especially in the connected home and office. Amazon is extending its reach by building on its dominant Cloud IoT platform, its Dash Button strategy, recently announced Replenishment Services, the Echo/Alexa voice recognition control platform, the 6-7 strategic...
Dec. 10, 2016 04:15 AM EST Reads: 590
We're entering the post-smartphone era, where wearable gadgets from watches and fitness bands to glasses and health aids will power the next technological revolution. With mass adoption of wearable devices comes a new data ecosystem that must be protected. Wearables open new pathways that facilitate the tracking, sharing and storing of consumers’ personal health, location and daily activity data. Consumers have some idea of the data these devices capture, but most don’t realize how revealing and...
Dec. 10, 2016 04:00 AM EST Reads: 5,322
IoT solutions exploit operational data generated by Internet-connected smart “things” for the purpose of gaining operational insight and producing “better outcomes” (for example, create new business models, eliminate unscheduled maintenance, etc.). The explosive proliferation of IoT solutions will result in an exponential growth in the volume of IoT data, precipitating significant Information Governance issues: who owns the IoT data, what are the rights/duties of IoT solutions adopters towards t...
Dec. 10, 2016 03:15 AM EST Reads: 515
Whether your IoT service is connecting cars, homes, appliances, wearable, cameras or other devices, one question hangs in the balance – how do you actually make money from this service? The ability to turn your IoT service into profit requires the ability to create a monetization strategy that is flexible, scalable and working for you in real-time. It must be a transparent, smoothly implemented strategy that all stakeholders – from customers to the board – will be able to understand and comprehe...
Dec. 10, 2016 02:15 AM EST Reads: 811
Complete Internet of Things (IoT) embedded device security is not just about the device but involves the entire product’s identity, data and control integrity, and services traversing the cloud. A device can no longer be looked at as an island; it is a part of a system. In fact, given the cross-domain interactions enabled by IoT it could be a part of many systems. Also, depending on where the device is deployed, for example, in the office building versus a factory floor or oil field, security ha...
Dec. 10, 2016 02:00 AM EST Reads: 671
An IoT product’s log files speak volumes about what’s happening with your products in the field, pinpointing current and potential issues, and enabling you to predict failures and save millions of dollars in inventory. But until recently, no one knew how to listen. In his session at @ThingsExpo, Dan Gettens, Chief Research Officer at OnProcess, discussed recent research by Massachusetts Institute of Technology and OnProcess Technology, where MIT created a new, breakthrough analytics model for s...
Dec. 10, 2016 01:30 AM EST Reads: 815
In his general session at 19th Cloud Expo, Manish Dixit, VP of Product and Engineering at Dice, discussed how Dice leverages data insights and tools to help both tech professionals and recruiters better understand how skills relate to each other and which skills are in high demand using interactive visualizations and salary indicator tools to maximize earning potential. Manish Dixit is VP of Product and Engineering at Dice. As the leader of the Product, Engineering and Data Sciences team at D...
Dec. 10, 2016 01:00 AM EST Reads: 1,284
"We're a cybersecurity firm that specializes in engineering security solutions both at the software and hardware level. Security cannot be an after-the-fact afterthought, which is what it's become," stated Richard Blech, Chief Executive Officer at Secure Channels, in this SYS-CON.tv interview at @ThingsExpo, held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA.
Dec. 9, 2016 11:30 PM EST Reads: 1,168
Video experiences should be unique and exciting! But that doesn’t mean you need to patch all the pieces yourself. Users demand rich and engaging experiences and new ways to connect with you. But creating robust video applications at scale can be complicated, time-consuming and expensive. In his session at @ThingsExpo, Zohar Babin, Vice President of Platform, Ecosystem and Community at Kaltura, discussed how VPaaS enables you to move fast, creating scalable video experiences that reach your aud...
Dec. 9, 2016 10:00 PM EST Reads: 366
"Once customers get a year into their IoT deployments, they start to realize that they may have been shortsighted in the ways they built out their deployment and the key thing I see a lot of people looking at is - how can I take equipment data, pull it back in an IoT solution and show it in a dashboard," stated Dave McCarthy, Director of Products at Bsquare Corporation, in this SYS-CON.tv interview at @ThingsExpo, held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA.
Dec. 9, 2016 09:30 PM EST Reads: 1,299