|By Marketwired .||
|November 28, 2012 08:00 AM EST||
NEW PROVIDENCE, NJ and ACCRA, GHANA -- (Marketwire) -- 11/28/12 -- After successful launch of the Exchange service that enabled users across different carriers to exchange Voice SMS messages with ease, Kirusa announced that the service has substantially added to the experience of millions of telecom consumers in Ghana, leading to a threefold increase in the retrieval rate of off-net Voice SMS messages. The total number of Voice SMS messages has continued to increase every month since launch of the Exchange Service, further illustrating the value of providing a seamless service to users.
Introduction of the Exchange service provides seamless interoperability of Voice SMS across Airtel, Tigo, and Vodafone users in Ghana without a fragmented user experience between on-net and off-net messages.
Kirusa is the world's leading developer of Mobile Social Media and Value-Added Services. Kirusa's platforms are deployed with over 30 mobile carriers across four continents, and process more than 1 billion calls every month.
Based on the technical specification developed by the GSM Association, the worldwide trade association for the mobile phone industry, Kirusa's Exchange service enabled the three mobile operators to adopt an interoperable service for Voice SMS, just as they have an interoperable SMS service.
Kirusa's Exchange is a hosted cloud service. "The mobile subscribers of Airtel, Tigo & Vodafone are observing a rich and integrated Voice SMS experience regardless of the carrier of the sender or recipient of a Voice SMS. Kirusa's Exchange service facilitates the first retrieval of all Voice SMSes for free, even if the sender belongs to any of the other two carriers, by dialing a single short code, *0*," informed Inderpal Singh Mumick, CEO, Kirusa. All other features of Voice SMS are available for users, regardless of the source or destination of the message.
In absence of the Exchange Service, off-net recipients were charged for the first retrieval of Voice SMS -- they had to dial a 10 digit off-net number for retrievals, had to manage multiple mailboxes, and did not get an option to forward Voice SMS messages. This fragmented experience of Voice SMS lead to confusions among users, and lowered adoption and retrieval rates.
Mrinal Roy, Chief Operating Officer of Airtel Ghana, said, "Today customers are increasingly looking at carriers for adding to their convenience. This service comes as a high value-add and we are happy customers have responded well. The increased retrieval rates give us a reason to believe that our subscribers are satisfied with the service."
Tigo Ghana customers too have appreciated this new service. "What makes the exchange service special is that it enables easy retrievals of Voice SMS messages by users, which encourages them to use Voice SMS more often," said Adil El Youssefi, General Manager of Tigo Ghana.
Tara Squire, Head of Consumer Marketing at Vodafone Ghana agrees. Mr Squire said, "Vodafone's value of customer obsession begins with creating the best mobile experience for our customers. The Exchange Service speaks to the needs of our customers by being convenient and easy to use; the service is innovative and gives a great customer experience on our network."
Kirusa is one of the leading global developers of Mobile Social Media and Value Added Services enabling mobile subscribers to reach out to their family and friends. Kirusa's solutions include the hugely successful Kirusa Voice SMS service, the world's most advanced Voice SMS solution, used by over 30 carriers in four continents. Kirusa has integrated its Voice SMS platforms deployed at carriers around the world into an Exchange Service to provide interoperability, and with its Vobolo platform in the cloud to provide social media services. Kirusa is pioneering a suite of social media applications that facilitate mobile subscribers to interact with each other, get infotainment, follow their favorite celebrities, and participate in TV polls and brand campaigns using voice. Kirusa provides an open platform with APIs to enable third parties to offer mobile applications. Used by over seventy million mobile subscribers every month, Kirusa solutions are built on its patented and patent pending technology and its highly reliable and scalable open multimodal platform, and process over one billion calls a month. Kirusa has been recognized as one of top 100 technology companies by Silicon India, and one of top 25 emerging technology companies by Smart Techie magazine. Headquartered in New Jersey and led by an experienced team of wireless telecom executives and technologists, Kirusa has offices in three continents. 'Kirusa Voice SMS,' is a trademark of Kirusa, Inc. For more information visit: www.kirusa.com.
About Airtel Ghana
Airtel is driven by the vision of providing affordable and innovative mobile services to all. Airtel has African operations in: Burkina Faso, Chad, Democratic Republic of the Congo, Republic of the Congo, Gabon, Ghana, Kenya, Malawi, Madagascar, Niger, Nigeria, Seychelles, Sierra Leone, Tanzania, Uganda and Zambia. Airtel International is a Bharti Airtel company. For more information, please visit www.airtel.com
About Tigo Ghana
Tigo Ghana is a fully owned subsidiary of Millicom International Cellular S.A, a global telecommunications group with mobile telephony operations in 13 countries in Latin America and Africa. Millicom also operates various combinations of fixed telephony, cable and broadband businesses in six countries in Latin America and online and e-commerce services in a number of countries in Latin America and Africa. Millicom telecommunication services are offered under the Tigo brand. The Group's mobile operations have a combined population under license of approximately 273 million people. Millicom's shares are listed on NASDAQ OMX, Stockholm under the symbol MIC. For more information, visit www.millicom.com
About Vodafone Ghana
Vodafone in Ghana is an operating company of Vodafone Group Plc., world's leading mobile telecommunications company, with a significant presence in Europe, the Middle East, Africa, Asia Pacific and the United States. Vodafone is the only total communications solutions provider -- mobile, fixed lines, internet, voice and data -- and is currently unmatched in providing fixed line and internet services -- the leader and the first choice for Ghanaians. Vodafone is the third ranked operator in mobile with a huge potential to take over the market. Vodafone's goal is to be the communications leader in an increasingly connected world. It aims to provide the kind of innovative and responsive service for which the Vodafone Group is recognized worldwide. For more information visit: www.vodafone.com.gh
DevOps at Cloud Expo, taking place Nov 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with 19th Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. The widespread success of cloud computing is driving the DevOps revolution in enterprise IT. Now as never before, development teams must communicate and collaborate in a dynamic, 24/7/365 environment. There is no time to wait for long dev...
Aug. 27, 2016 11:00 AM EDT Reads: 2,339
The 19th International Cloud Expo has announced that its Call for Papers is open. Cloud Expo, to be held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, brings together Cloud Computing, Big Data, Internet of Things, DevOps, Digital Transformation, Microservices and WebRTC to one location. With cloud computing driving a higher percentage of enterprise IT budgets every year, it becomes increasingly important to plant your flag in this fast-expanding business opportuni...
Aug. 27, 2016 11:00 AM EDT Reads: 3,954
Data is the fuel that drives the machine learning algorithmic engines and ultimately provides the business value. In his session at Cloud Expo, Ed Featherston, a director and senior enterprise architect at Collaborative Consulting, will discuss the key considerations around quality, volume, timeliness, and pedigree that must be dealt with in order to properly fuel that engine.
Aug. 27, 2016 10:15 AM EDT Reads: 1,877
Pulzze Systems was happy to participate in such a premier event and thankful to be receiving the winning investment and global network support from G-Startup Worldwide. It is an exciting time for Pulzze to showcase the effectiveness of innovative technologies and enable them to make the world smarter and better. The reputable contest is held to identify promising startups around the globe that are assured to change the world through their innovative products and disruptive technologies. There w...
Aug. 27, 2016 07:45 AM EDT Reads: 653
Today we can collect lots and lots of performance data. We build beautiful dashboards and even have fancy query languages to access and transform the data. Still performance data is a secret language only a couple of people understand. The more business becomes digital the more stakeholders are interested in this data including how it relates to business. Some of these people have never used a monitoring tool before. They have a question on their mind like “How is my application doing” but no id...
Aug. 27, 2016 03:15 AM EDT Reads: 1,770
Personalization has long been the holy grail of marketing. Simply stated, communicate the most relevant offer to the right person and you will increase sales. To achieve this, you must understand the individual. Consequently, digital marketers developed many ways to gather and leverage customer information to deliver targeted experiences. In his session at @ThingsExpo, Lou Casal, Founder and Principal Consultant at Practicala, discussed how the Internet of Things (IoT) has accelerated our abil...
Aug. 27, 2016 02:30 AM EDT Reads: 2,004
With so much going on in this space you could be forgiven for thinking you were always working with yesterday’s technologies. So much change, so quickly. What do you do if you have to build a solution from the ground up that is expected to live in the field for at least 5-10 years? This is the challenge we faced when we looked to refresh our existing 10-year-old custom hardware stack to measure the fullness of trash cans and compactors.
Aug. 27, 2016 01:45 AM EDT Reads: 1,733
The emerging Internet of Everything creates tremendous new opportunities for customer engagement and business model innovation. However, enterprises must overcome a number of critical challenges to bring these new solutions to market. In his session at @ThingsExpo, Michael Martin, CTO/CIO at nfrastructure, outlined these key challenges and recommended approaches for overcoming them to achieve speed and agility in the design, development and implementation of Internet of Everything solutions wi...
Aug. 27, 2016 01:15 AM EDT Reads: 2,015
Cloud computing is being adopted in one form or another by 94% of enterprises today. Tens of billions of new devices are being connected to The Internet of Things. And Big Data is driving this bus. An exponential increase is expected in the amount of information being processed, managed, analyzed, and acted upon by enterprise IT. This amazing is not part of some distant future - it is happening today. One report shows a 650% increase in enterprise data by 2020. Other estimates are even higher....
Aug. 27, 2016 12:45 AM EDT Reads: 2,938
SYS-CON Events announced today that 910Telecom will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Housed in the classic Denver Gas & Electric Building, 910 15th St., 910Telecom is a carrier-neutral telecom hotel located in the heart of Denver. Adjacent to CenturyLink, AT&T, and Denver Main, 910Telecom offers connectivity to all major carriers, Internet service providers, Internet backbones and ...
Aug. 26, 2016 10:00 PM EDT Reads: 1,860
SYS-CON Events announced today Telecom Reseller has been named “Media Sponsor” of SYS-CON's 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Telecom Reseller reports on Unified Communications, UCaaS, BPaaS for enterprise and SMBs. They report extensively on both customer premises based solutions such as IP-PBX as well as cloud based and hosted platforms.
Aug. 26, 2016 07:00 PM EDT Reads: 689
Smart Cities are here to stay, but for their promise to be delivered, the data they produce must not be put in new siloes. In his session at @ThingsExpo, Mathias Herberts, Co-founder and CTO of Cityzen Data, will deep dive into best practices that will ensure a successful smart city journey.
Aug. 26, 2016 04:45 PM EDT Reads: 1,553
There is growing need for data-driven applications and the need for digital platforms to build these apps. In his session at 19th Cloud Expo, Muddu Sudhakar, VP and GM of Security & IoT at Splunk, will cover different PaaS solutions and Big Data platforms that are available to build applications. In addition, AI and machine learning are creating new requirements that developers need in the building of next-gen apps. The next-generation digital platforms have some of the past platform needs a...
Aug. 26, 2016 03:15 PM EDT Reads: 508
Internet of @ThingsExpo, taking place November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with 19th Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. The Internet of Things (IoT) is the most profound change in personal and enterprise IT since the creation of the Worldwide Web more than 20 years ago. All major researchers estimate there will be tens of billions devices - comp...
Aug. 26, 2016 10:15 AM EDT Reads: 3,599
19th Cloud Expo, taking place November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, will feature technical sessions from a rock star conference faculty and the leading industry players in the world. Cloud computing is now being embraced by a majority of enterprises of all sizes. Yesterday's debate about public vs. private has transformed into the reality of hybrid cloud: a recent survey shows that 74% of enterprises have a hybrid cloud strategy. Meanwhile, 94% of enterpri...
Aug. 26, 2016 05:00 AM EDT Reads: 3,064
I wanted to gather all of my Internet of Things (IOT) blogs into a single blog (that I could later use with my University of San Francisco (USF) Big Data “MBA” course). However as I started to pull these blogs together, I realized that my IOT discussion lacked a vision; it lacked an end point towards which an organization could drive their IOT envisioning, proof of value, app dev, data engineering and data science efforts. And I think that the IOT end point is really quite simple…
Aug. 25, 2016 11:45 PM EDT Reads: 2,325
Identity is in everything and customers are looking to their providers to ensure the security of their identities, transactions and data. With the increased reliance on cloud-based services, service providers must build security and trust into their offerings, adding value to customers and improving the user experience. Making identity, security and privacy easy for customers provides a unique advantage over the competition.
Aug. 25, 2016 09:15 PM EDT Reads: 2,249
Is the ongoing quest for agility in the data center forcing you to evaluate how to be a part of infrastructure automation efforts? As organizations evolve toward bimodal IT operations, they are embracing new service delivery models and leveraging virtualization to increase infrastructure agility. Therefore, the network must evolve in parallel to become equally agile. Read this essential piece of Gartner research for recommendations on achieving greater agility.
Aug. 25, 2016 05:15 PM EDT Reads: 800
SYS-CON Events announced today that Venafi, the Immune System for the Internet™ and the leading provider of Next Generation Trust Protection, will exhibit at @DevOpsSummit at 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Venafi is the Immune System for the Internet™ that protects the foundation of all cybersecurity – cryptographic keys and digital certificates – so they can’t be misused by bad guys in attacks...
Aug. 25, 2016 01:00 PM EDT Reads: 2,642
For basic one-to-one voice or video calling solutions, WebRTC has proven to be a very powerful technology. Although WebRTC’s core functionality is to provide secure, real-time p2p media streaming, leveraging native platform features and server-side components brings up new communication capabilities for web and native mobile applications, allowing for advanced multi-user use cases such as video broadcasting, conferencing, and media recording.
Aug. 25, 2016 08:45 AM EDT Reads: 2,168