Mobile Commerce News Weekly-Week of December 1, 2012

By Kevin Benedict	Article Rating:
December 5, 2012 09:33 AM EST	Reads:	864

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The Mobile Commerce News Weekly is an online newsletter made up of the most interesting news, articles and links related to mobile commerce and marketing, mobile payments, mobile money, e-wallets, mobile banking, mobile ads and mobile security that I run across each week. I am specifically targeting market size and market trend information.

Also read Enterprise Mobility Asia News Weekly

Also read SMAC News Weekly

A recent study by Javelin Strategy & Research revealed that consumers spent $20.7 billion shopping on mobile devices within the last year, though only $417 million of those profits have come from point-of-sale transactions. Read Original Content

The number of British men waiting until the last minute to purchase Christmas presents is likely to halve this year, according to research commissioned by online payment service Paypal. This is due to more than one in ten British men saying they had already bought or plan to buy gifts using their mobile phone this Christmas, and nearly half browsing for products on their phones. Read Original Content

On Black Friday mobile commerce increased nearly 21 percent over last year, according to IBM Digital Analytics Benchmark. The biggest surge came from mobile consumers, with sales reaching 16.3 percent, led by the iPad. Read Original Content

Founded in 1979, DSI is a global provider of Enterprise Mobility Solutions®, helping companies worldwide increase productivity and profitability regardless of data source, device type, operating system or network connectivity. DSI serves clients globally through its offices in Australia, Canada, China, France, Hong Kong, India, Japan, Singapore, the United Kingdom and the United States. This newsletter is sponsored in part by DSI.

Approximately $1.1 billion is spent annually on fashion in Australia on mobile devices, while $1 billion is spent annually on electronics via mobile. The research, conducted by Nielsen and Stokes Mischewski, found that 22 percent of Australians are shopping on mobile devices this Christmas season. Read Original Content

Mobile payments have taken off in the last few years, and are now poised to grow from $240 billion this year to $670 billion worldwide in 2015, according to Juniper Research. Read Original Content

By the end of this year, it has been predicted that mobile marketing spending in the United Kingdom, alone, will have reached £7.2 billion. This will represent an increase of 85 percent over last year’s totals. Read Original Content

Mobile app marketer Fiksu said that mobile app downloads surged 33 percent in October after the Sept. 21 arrival of the Apple iPhone 5. Users began organically searching for new apps, and that help drive down mobile marketing costs in October. Read Original Content

Apple's iPad won a Black Friday victory by being the device more mobile shoppers used than any other for online purchases. iPads were used in 10 percent of all mobile commerce purchases, IBM reported, and iPhones made up another nearly 9 percent. Read Original Content

PayPal has released its final batch of Cyber Monday numbers and they’re up big in the mobile payment space. The site saw a 190 percent increase in global mobile payment volume compared to 2011 and had 44 percent more payment volume overall. Read OriginalContent

Wells Fargo & Company have announced the nationwide expansion of Wells Fargo Mobile Deposit. Using an Android or iPhone device, customers across the nation can easily deposit checks into their eligible Wells Fargo accounts by taking pictures of the front and back of the check. Read Original Content

The mobile phone industry is booming in Korea and the related advertising industry is now starting to catch up. According to a local finance firm on Thursday, the local mobile advertising market has ballooned over 100-fold in the past two years and is expected to be worth US$2 billion by the end of this year. Read Original Content

Mobile ad network Adfonic says that Apple in Q3 accounted for 37 percent of all mobile ad impressions on its network, with Samsung the second-most popular at 24 percent, and the rest trailing some ways behind. Read Original Content

According to the latest research from IAB, the UK mobile advertising market rose 157 percent in 2011 to more than $326 million. In the first half of 2012 alone, mobile and tablet ad spend in the UK grew to $292 million. Read Original Content

Kony is the industry’s leading mobile and multichannel application platform provider. Kony develops a suite of customizable pre-built apps, the KonyOne™ Platform and a comprehensive mobile application management solution, which give companies the confidence and control to quickly build apps once and deploy everywhere -- across all mobile devices and operating systems. This newsletter is sponsored in part by Kony.

The restaurant industry is quickly adopting mobile advertising compared to other industries, according to a new report released this week from Millennial Media, an independent mobile advertising and data platform. Read Original Content

U.K. marketers will increase spending by 14 percent to $8.8 billion for online and mobile campaigns this year, up to $10.7 billion in 2014, and $12.4 billion in 2016, according to an eMarketer digital advertising report. ReadOriginal Content

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Kevin Benedict, Head Analyst for SMAC, Cognizant

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Full Disclosure: These are my personal opinions. No company is silly enough to claim them. I am a mobility and SMAC analyst, consultant and writer. I work with and have worked with many of the companies mentioned in my articles.

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Mobile Commerce News Weekly-Week of December 1, 2012

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