|By PR Newswire||
|December 18, 2012 12:31 PM EST||
CHESTER, England, December 18, 2012 /PRNewswire/ --
- Three quarters of motorists admit to being distracted behind the wheel
- One in 10 driving convictions is for using a mobile phone while driving
The UK is a nation of 'distracted drivers'. Three-quarters of motorists admit to taking their eyes off the road, increasing their risk of being involved in an accident, says MoneySupermarket.com.
Research by the UK's number one comparison site found three quarters of motorists (76 per cent) have been distracted while driving, endangering themselves and those around them. Over half of those surveyed (54 per cent) admitted to changing music while driving; 47 per eat, 47 per cent drink, and a further one in six (16 per cent) send texts from a mobile phone. A shocking six per cent admitted to using apps on a smartphone or tablet, updating their Facebook status or tweeting.
The research also found that motorists, as well as distracting themselves, are easily distracted by others. Over a third of people (35 per cent) admitted to being distracted by children or other passengers and one in five (20 per cent) said a good-looking person made them take their eyes off the road.
Kevin Pratt, car insurance expert at MoneySupermarket.com said "We all lead busy lives and find ourselves trying to multi-task, even when driving. But motorists need to be vigilant as taking your eyes off the road for only a second could have disastrous consequences for yourself and other motorists and pedestrians. Using a mobile phone to text, call or tweet when behind the wheel is not only very dangerous but also illegal."
Convicted drivers rife on the roads
Further analysis of over 14 million car insurance quotes run on the site over 12 months as part of the MoneySupermarket Monitor on Car Insurance, found the total number of actual driving convictions declared on insurance quotations was 2,724,948 (or 19.3 per cent). Ten per cent of those were for using a mobile phone while driving.
Of that 10 per cent there was a heavy bias in gender. Male drivers were found to be the most likely to get caught using their phone behind the wheel holding 72 per cent of the convictions versus just 28 per cent of women.
A further breakdown of the searches reveals those aged 30-39 years old had the highest conviction rate for mobile phone use at 1.63 per thousand, closely followed by 25-29 year olds with a rate of 1.57 per thousand. Those aged 17-19 and then 50 and over are more cautious and are least likely to be caught behind the wheel using their phone. Drivers in south and mid Scotland are most guilty of this offence, registering a rate of 2.1 and 2.0 per thousand respectively, while those in the South West of England are least likely to get caught, with only 0.71 per thousand registering a conviction.
Kevin Pratt concluded: "If you are caught driving while using a mobile phone you run the risk of not only receiving a £60 fine and three penalty points on your licence, but it is also likely to increase your insurance premium by a substantial sum. Our analysis shows convicted drivers can expect their insurance premiums to increase by 20 per cent or £92 a year on average as a result.
"Motorists should not only keep their eyes on the road but on their insurance premium as well. On average, motorists save themselves around £394 by shopping around for their insurance premiums through MoneySupermarket.com."
Notes to editors:
 Research undertaken by Opinium Research based on an online of 2,012 British UK adult drivers (18+) carried out 2 - 6 July 2011. Results have been weighted to a nationally representative criteria.
Three quarters are guilty of driving distractions and an equal proportion have been distracted by something out of their control.
Driving distractions British adults admitted to doing when driving:
Percentage of Driving Distraction motorists Changed stations on the radio/changed CD/ changed music on my IPOD 54% Had a drink 47% Eaten a snack 47% Made calls on a non hands-free mobile phone 16% Sent text messages on a mobile phone 16% Slowed down to watch accidents 21% Been romantic 8% Applied aftershave/perfume/lipstick/make-up 7% Fall asleep/ doze 4% Used apps on my smartphone/tablet computer 3% Updated my profile/been on facebook via my mobile phone/smart phone 3% Tweeted via my mobile phone/smart phone 1% Other 1% None of these 22%
Top distractions that have happened to motorists when driving
Percentage of Driving Distraction motorists Been distracted by what is happening on the street 38% Been distracted by others in the car e.g. children, friends 35% Taken a phone call 28% Been distracted by animals 25% Been distracted by good looking people 20% Been distracted by SatNav 18% Been distracted by nice cars 13% Been distracted by advertising 12% Other 1% None of these 28%
Two per cent of those surveyed said they have been convicted or fined for doing one of the above whilst driving.
 MoneySupermarket Monitor on car insurance:
14,202,078 million quotes run on the MoneySupermarket car insurance site between 1st October 2011 - 30th September 2012.
Full driving distractions data can be found here:
 Average saving of £394 with MoneySupermarket.com when shopping for car insurance. Based on online independent research by Consumer Intelligence during Nov 1st - Nov 30th 2012.
* Code CU80 is for the; 'Breach of requirements as to control of the vehicle, mobile telephone etc', may receive three penalty points: https://www.gov.uk/penalty-points-endorsements/endorsement-codes-and-penalty-points
MoneySupermarket.com compares (at 29th Nov 2012)
- 130 car insurance brands and 99 home insurance brands
- 9 broadband providers and 20 energy providers
- 30 unsecured loan and 5 secured loan providers
- 62 mortgage lenders and 27 credit card providers
- 63 savings providers and 38 current account providers.
- Over 920,000 mobile phone deals
We help our customers to save money on all of their household bills by providing a free, easy to use online service so they can compare a wide range of products in one place and find the product most suited to their needs. Our size means we are able to offer our customers exclusive, market-leading deals, including some they can't even get direct from providers.
By having considerable volumes of informed customers actively looking for products and ready to purchase, we offer our providers an efficient and cost effective customer acquisition solution across all of our channels. This enables our providers to target their marketing spend in an effective and completely measurable way.
Our revenue comes predominantly from fees paid to us by product providers when a customer clicks through to their website and actually applies for or purchases a product. It is a success based marketing fee.
Our customer commitment
- We make it easy to find the brands you expect to see
- We strive to ensure a product cannot be found cheaper by going direct
- We let you remain in control of your personal data
- We are independent and impartial
- We make it easy to switch and save
- We strive to always show the most competitive product available
For further information, please contact:
"BSQUARE is in the business of selling software solutions for smart connected devices. It's obvious that IoT has moved from being a technology to being a fundamental part of business, and in the last 18 months people have said let's figure out how to do it and let's put some focus on it, " explained Dave Wagstaff, VP & Chief Architect, at BSQUARE Corporation, in this SYS-CON.tv interview at @ThingsExpo, held Nov 4-6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
Nov. 21, 2014 03:15 PM EST Reads: 592
Technology is enabling a new approach to collecting and using data. This approach, commonly referred to as the "Internet of Things" (IoT), enables businesses to use real-time data from all sorts of things including machines, devices and sensors to make better decisions, improve customer service, and lower the risk in the creation of new revenue opportunities. In his General Session at Internet of @ThingsExpo, Dave Wagstaff, Vice President and Chief Architect at BSQUARE Corporation, discuss the real benefits to focus on, how to understand the requirements of a successful solution, the flow of ...
Nov. 21, 2014 03:00 PM EST Reads: 645
The major cloud platforms defy a simple, side-by-side analysis. Each of the major IaaS public-cloud platforms offers their own unique strengths and functionality. Options for on-site private cloud are diverse as well, and must be designed and deployed while taking existing legacy architecture and infrastructure into account. Then the reality is that most enterprises are embarking on a hybrid cloud strategy and programs. In this Power Panel at 15th Cloud Expo (http://www.CloudComputingExpo.com), moderated by Ashar Baig, Research Director, Cloud, at Gigaom Research, Nate Gordon, Director of T...
Nov. 21, 2014 03:00 PM EST Reads: 847
ARMONK, N.Y., Nov. 20, 2014 /PRNewswire/ -- IBM (NYSE: IBM) today announced that it is bringing a greater level of control, security and flexibility to cloud-based application development and delivery with a single-tenant version of Bluemix, IBM's platform-as-a-service. The new platform enables developers to build ap...
Nov. 20, 2014 11:00 PM EST Reads: 1,133
Focused on this fast-growing market’s needs, Vitesse Semiconductor Corporation (Nasdaq: VTSS), a leading provider of IC solutions to advance "Ethernet Everywhere" in Carrier, Enterprise and Internet of Things (IoT) networks, introduced its IStaX™ software (VSC6815SDK), a robust protocol stack to simplify deployment and management of Industrial-IoT network applications such as Industrial Ethernet switching, surveillance, video distribution, LCD signage, intelligent sensors, and metering equipment. Leveraging technologies proven in the Carrier and Enterprise markets, IStaX is designed to work ac...
Nov. 20, 2014 09:15 PM EST Reads: 1,185
"There is a natural synchronization between the business models, the IoT is there to support ,” explained Brendan O'Brien, Co-founder and Chief Architect of Aria Systems, in this SYS-CON.tv interview at the 15th International Cloud Expo®, held Nov 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
Nov. 20, 2014 07:30 PM EST Reads: 1,330
C-Labs LLC, a leading provider of remote and mobile access for the Internet of Things (IoT), announced the appointment of John Traynor to the position of chief operating officer. Previously a strategic advisor to the firm, Mr. Traynor will now oversee sales, marketing, finance, and operations. Mr. Traynor is based out of the C-Labs office in Redmond, Washington. He reports to Chris Muench, Chief Executive Officer. Mr. Traynor brings valuable business leadership and technology industry expertise to C-Labs. With over 30 years' experience in the high-tech sector, John Traynor has held numerous...
Nov. 20, 2014 06:00 PM EST Reads: 1,151
Bit6 today issued a challenge to the technology community implementing Web Real Time Communication (WebRTC). To leap beyond WebRTC’s significant limitations and fully leverage its underlying value to accelerate innovation, application developers need to consider the entire communications ecosystem.
Nov. 20, 2014 04:45 PM EST Reads: 858
The 3rd International @ThingsExpo, co-located with the 16th International Cloud Expo - to be held June 9-11, 2015, at the Javits Center in New York City, NY - announces that it is now accepting Keynote Proposals. The Internet of Things (IoT) is the most profound change in personal and enterprise IT since the creation of the Worldwide Web more than 20 years ago. All major researchers estimate there will be tens of billions devices - computers, smartphones, tablets, and sensors - connected to the Internet by 2020. This number will continue to grow at a rapid pace for the next several decades.
Nov. 20, 2014 01:00 PM EST Reads: 1,386
The Internet of Things is not new. Historically, smart businesses have used its basic concept of leveraging data to drive better decision making and have capitalized on those insights to realize additional revenue opportunities. So, what has changed to make the Internet of Things one of the hottest topics in tech? In his session at @ThingsExpo, Chris Gray, Director, Embedded and Internet of Things, discussed the underlying factors that are driving the economics of intelligent systems. Discover how hardware commoditization, the ubiquitous nature of connectivity, and the emergence of Big Data a...
Nov. 20, 2014 12:30 PM EST Reads: 1,655
Almost everyone sees the potential of Internet of Things but how can businesses truly unlock that potential. The key will be in the ability to discover business insight in the midst of an ocean of Big Data generated from billions of embedded devices via Systems of Discover. Businesses will also need to ensure that they can sustain that insight by leveraging the cloud for global reach, scale and elasticity.
Nov. 18, 2014 09:00 PM EST Reads: 1,934
SYS-CON Events announced today that Windstream, a leading provider of advanced network and cloud communications, has been named “Silver Sponsor” of SYS-CON's 16th International Cloud Expo®, which will take place on June 9–11, 2015, at the Javits Center in New York, NY. Windstream (Nasdaq: WIN), a FORTUNE 500 and S&P 500 company, is a leading provider of advanced network communications, including cloud computing and managed services, to businesses nationwide. The company also offers broadband, phone and digital TV services to consumers primarily in rural areas.
Nov. 18, 2014 08:15 PM EST Reads: 1,461
SYS-CON Events announced today that IDenticard will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. IDenticard™ is the security division of Brady Corp (NYSE: BRC), a $1.5 billion manufacturer of identification products. We have small-company values with the strength and stability of a major corporation. IDenticard offers local sales, support and service to our customers across the United States and Canada. Our partner network encompasses some 300 of the world's leading systems integrators and security s...
Nov. 18, 2014 08:15 PM EST Reads: 1,387
IoT is still a vague buzzword for many people. In his session at @ThingsExpo, Mike Kavis, Vice President & Principal Cloud Architect at Cloud Technology Partners, discussed the business value of IoT that goes far beyond the general public's perception that IoT is all about wearables and home consumer services. He also discussed how IoT is perceived by investors and how venture capitalist access this space. Other topics discussed were barriers to success, what is new, what is old, and what the future may hold. Mike Kavis is Vice President & Principal Cloud Architect at Cloud Technology Pa...
Nov. 18, 2014 01:30 PM EST Reads: 1,947
Cloud Expo 2014 TV commercials will feature @ThingsExpo, which was launched in June, 2014 at New York City's Javits Center as the largest 'Internet of Things' event in the world. The next @ThingsExpo will take place November 4-6, 2014, at the Santa Clara Convention Center, in Santa Clara, California. Since its launch in 2008, Cloud Expo TV commercials have been aired and CNBC, Fox News Network, and Bloomberg TV. Please enjoy our 2014 commercial.
Nov. 13, 2014 05:00 AM EST Reads: 3,502
From a software development perspective IoT is about programming "things," about connecting them with each other or integrating them with existing applications. In his session at @ThingsExpo, Yakov Fain, co-founder of Farata Systems and SuranceBay, will show you how small IoT-enabled devices from multiple manufacturers can be integrated into the workflow of an enterprise application. This is a practical demo of building a framework and components in HTML/Java/Mobile technologies to serve as a platform that can integrate new devices as they become available on the market.
Nov. 10, 2014 12:30 PM EST Reads: 2,611
The 3rd International Internet of @ThingsExpo, co-located with the 16th International Cloud Expo - to be held June 9-11, 2015, at the Javits Center in New York City, NY - announces that its Call for Papers is now open. The Internet of Things (IoT) is the biggest idea since the creation of the Worldwide Web more than 20 years ago.
Nov. 10, 2014 12:00 PM EST Reads: 5,908
Located in booth #314, the Bsquare team will present DataV demos and discuss how DataV will help customers put their data to work to improve business outcomes. DataV is unlocking new initiatives across a wide landscape of customers in industries such as industrial manufacturing, transportation, retail and mobile. The solution is designed to complement a new project start or help to enrich an existing machine investment.
Nov. 6, 2014 03:15 PM EST Reads: 2,335
The Physical Web incorporates beacons that can be put in any small retail store, for example, so that every store now has "an app" for its customers. In this Birds-of-a-Feather session at Internet of @ThingsExpo, Scott Jenson, Product Designer at Google, will discuss the Physical Web and how it is an open standard so any device can broadcast a URL wirelessly, so any phone/tablet/watch nearby can see, and rank those devices. When the user taps on one, they just go to that web page. It's really that simple. It's about thinking small, enabling micro-information (what is in my prescription bottle...
Nov. 3, 2014 05:00 PM EST Reads: 2,518
BSQUARE is a global leader of embedded software solutions. We enable smart connected systems at the device level and beyond that millions use every day and provide actionable data solutions for the growing Internet of Things (IoT) market. We empower our world-class customers with our products, services and solutions to achieve innovation and success. For more information, visit www.bsquare.com.
Nov. 3, 2014 03:00 PM EST Reads: 3,506