|By PR Newswire||
|January 8, 2013 02:16 PM EST||
SAN FRANCISCO, Jan. 8, 2013 /PRNewswire-iReach/ -- If you didn't know about the wine merchant Soutirage, it would be easy to make the mistake of asking Founder Matt Wilson to share his list of the best wines of 2012. After all, "Best Of" lists are the high-holiday rule, not the exception. Then again, Soutirage is the exception to just about every standard marketing rule in its belief that wine is simply too personal an experience to be summarized in catch-all lists. So instead of a Best of 2012 list from this rapidly growing Napa Valley-based luxury wine merchant, XOJET asked Matt Wilson to share some of his own experiences with the business of wine.
XOJET : First, tell us how Soutirage came to be.
MW: The inspiration for my partners and I to start Soutirage was to really revolutionize the way fine wine is sold by creating a company focused on mentorship and access. Before founding Soutirage, I had worked in fine wine sales and private services for 10 years in New York. My partners—Chadwick Meyer and Aimee Meyer—and I realized that the experience most people were having, when it came to fine wine, was incomplete. We saw an increasing number of smart, interesting and successful people yearning for more depth in service and knowledge which nobody was catering to. We founded Soutirage in 2005, went live in 2007, and are actually doing business a very old-fashioned way—with high-touch tailored services that are highly discreet, with access to fine and rare wines of great provenance.
XOJET : What is Soutirage's philosophy?
MW: We turned a "one-size-fits-all" approach to wine sales on its head, seeking to connect enthusiasts with wine through custom services and experiences. We purposely keep the list of services on our website quite general, because our goal is to provide services at every level, not limit them. The most precious commodity our clients have is their time, and we recognize that at every step.
We named our company Soutirage for the winemaking process where a wine is racked off its lees into a new barrel, an essential step in bringing clarity to a finished wine, leaving the gunk at the bottom. We like this analogy because we also bring clarity to our clients. Our team of wine advisors is made up of former sommeliers from restaurants like The French Laundry. They have decades of expertise—not only knowing the producers, but knowing how different wines are used with food and entertaining, how they develop over time, and perhaps most importantly, how they taste.
XOJET : How has the industry changed since you began?
MW: There's never been a better time to buy wine. There's so much good wine on the market from all over the world, and there's unequalled transparency for the consumer. However, there's also more fake wine—and by that I mean the contents of the bottle are not what it says on the label—on the market than ever before, so more and more collectors are seeking trusted relationships. Producers are looking for trusted vendors as well. We offer high-touch interactions—not technology—to people, while using technology to enhance these relationships and provide the best experience.
XOJET : Talk about your relationship with your clientele.
MW: Our clients are people we'd like to have dinner with, and often do. They have our cell phone numbers and can contact us anytime with a question or a request. They tend to be passionate, very successful in their respective industries, and intrigued and interested in the world of wine: some are just starting out, whereas others are experienced wine lovers. It is really a pleasure to source rare wines and spirits of pristine provenance and to see how much pleasure we're able to bring to our clients' lives. We end up knowing most of our clients as friends.
XOJET : What lessons have you learned about the wine business since 2007?
MW: We started a luxury wine brand just before the financial markets crashed, and we not only survived, but have expanded our staff and services each year. I think this made us smarter and leaner because we were hungry to succeed. We've never advertised our services—it's all been word of mouth. It only takes one very happy client to reach another, and we believe our business could live or die on one person's experience. We've also been very fortunate to have some private clients in Silicon Valley hire us to do high-profile tastings at events such as the G8 Summit and Davos. We'll be doing some events for the America's Cup this year, which we're very excited about (although I'm not supposed to talk about them yet).
XOJET : How do you begin when someone approaches you and wants to start a wine portfolio?
MW: We really get to know our clients. We've found that every client is different, and one person's needs, budget and style are very different than the next person's. Our first priority is to really understand the way our clients live. We then look at what they have, analyze their actual holdings in their entirety and see how that meshes with their stated goals. It's incredible how often people say they haven't got anything they like to drink, when their cellar is full of bottles!
XOJET : Looking ahead, what's in store?
MW: We feel we are ahead of most companies working in wine, but we have so much to do! We have QR codes on each bottle that lead to a tasting note, and our proprietary software, Cellarbook, to manage cellars. Each bottle that comes through our hands receives a serial number so that we can track where we've sourced it and where it lives on until it is opened and consumed. We just launched our own loyalty program, Soutirage Primeur, with its own unique set of benefits. There are many more exciting events and tastings to do around the world, many amazing bottles to open and dinners to share. We're really just getting started.
Media Contact: Amanda Schuon, XOJET, 310-550-7200, [email protected]
News distributed by PR Newswire iReach: https://ireach.prnewswire.com
The 19th International Cloud Expo has announced that its Call for Papers is open. Cloud Expo, to be held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, brings together Cloud Computing, Big Data, Internet of Things, DevOps, Digital Transformation, Microservices and WebRTC to one location. With cloud computing driving a higher percentage of enterprise IT budgets every year, it becomes increasingly important to plant your flag in this fast-expanding business opportuni...
Jul. 28, 2016 03:15 AM EDT Reads: 2,634
Large scale deployments present unique planning challenges, system commissioning hurdles between IT and OT and demand careful system hand-off orchestration. In his session at @ThingsExpo, Jeff Smith, Senior Director and a founding member of Incenergy, will discuss some of the key tactics to ensure delivery success based on his experience of the last two years deploying Industrial IoT systems across four continents.
Jul. 28, 2016 03:00 AM EDT Reads: 1,614
The Internet of Things will challenge the status quo of how IT and development organizations operate. Or will it? Certainly the fog layer of IoT requires special insights about data ontology, security and transactional integrity. But the developmental challenges are the same: People, Process and Platform. In his session at @ThingsExpo, Craig Sproule, CEO of Metavine, demonstrated how to move beyond today's coding paradigm and shared the must-have mindsets for removing complexity from the develo...
Jul. 28, 2016 02:30 AM EDT Reads: 1,538
SYS-CON Events announced today that MangoApps will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. MangoApps provides modern company intranets and team collaboration software, allowing workers to stay connected and productive from anywhere in the world and from any device.
Jul. 28, 2016 02:15 AM EDT Reads: 1,399
IoT is rapidly changing the way enterprises are using data to improve business decision-making. In order to derive business value, organizations must unlock insights from the data gathered and then act on these. In their session at @ThingsExpo, Eric Hoffman, Vice President at EastBanc Technologies, and Peter Shashkin, Head of Development Department at EastBanc Technologies, discussed how one organization leveraged IoT, cloud technology and data analysis to improve customer experiences and effi...
Jul. 28, 2016 02:00 AM EDT Reads: 2,050
The IETF draft standard for M2M certificates is a security solution specifically designed for the demanding needs of IoT/M2M applications. In his session at @ThingsExpo, Brian Romansky, VP of Strategic Technology at TrustPoint Innovation, explained how M2M certificates can efficiently enable confidentiality, integrity, and authenticity on highly constrained devices.
Jul. 28, 2016 01:45 AM EDT Reads: 1,104
In today's uber-connected, consumer-centric, cloud-enabled, insights-driven, multi-device, global world, the focus of solutions has shifted from the product that is sold to the person who is buying the product or service. Enterprises have rebranded their business around the consumers of their products. The buyer is the person and the focus is not on the offering. The person is connected through multiple devices, wearables, at home, on the road, and in multiple locations, sometimes simultaneously...
Jul. 28, 2016 01:15 AM EDT Reads: 841
“delaPlex Software provides software outsourcing services. We have a hybrid model where we have onshore developers and project managers that we can place anywhere in the U.S. or in Europe,” explained Manish Sachdeva, CEO at delaPlex Software, in this SYS-CON.tv interview at @ThingsExpo, held June 7-9, 2016, at the Javits Center in New York City, NY.
Jul. 28, 2016 01:00 AM EDT Reads: 1,619
"We've discovered that after shows 80% if leads that people get, 80% of the conversations end up on the show floor, meaning people forget about it, people forget who they talk to, people forget that there are actual business opportunities to be had here so we try to help out and keep the conversations going," explained Jeff Mesnik, Founder and President of ContentMX, in this SYS-CON.tv interview at 18th Cloud Expo, held June 7-9, 2016, at the Javits Center in New York City, NY.
Jul. 27, 2016 10:30 PM EDT Reads: 1,410
Internet of @ThingsExpo, taking place November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with the 19th International Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world and ThingsExpo Silicon Valley Call for Papers is now open.
Jul. 27, 2016 10:00 PM EDT Reads: 2,669
The IoT is changing the way enterprises conduct business. In his session at @ThingsExpo, Eric Hoffman, Vice President at EastBanc Technologies, discussed how businesses can gain an edge over competitors by empowering consumers to take control through IoT. He cited examples such as a Washington, D.C.-based sports club that leveraged IoT and the cloud to develop a comprehensive booking system. He also highlighted how IoT can revitalize and restore outdated business models, making them profitable ...
Jul. 27, 2016 09:45 PM EDT Reads: 2,007
"delaPlex is a software development company. We do team-based outsourcing development," explained Mark Rivers, COO and Co-founder of delaPlex Software, in this SYS-CON.tv interview at 18th Cloud Expo, held June 7-9, 2016, at the Javits Center in New York City, NY.
Jul. 27, 2016 08:00 PM EDT Reads: 2,037
We all know the latest numbers: Gartner, Inc. forecasts that 6.4 billion connected things will be in use worldwide in 2016, up 30 percent from last year, and will reach 20.8 billion by 2020. We're rapidly approaching a data production of 40 zettabytes a day – more than we can every physically store, and exabytes and yottabytes are just around the corner. For many that’s a good sign, as data has been proven to equal money – IF it’s ingested, integrated, and analyzed fast enough. Without real-ti...
Jul. 27, 2016 07:30 PM EDT Reads: 1,116
"There's a growing demand from users for things to be faster. When you think about all the transactions or interactions users will have with your product and everything that is between those transactions and interactions - what drives us at Catchpoint Systems is the idea to measure that and to analyze it," explained Leo Vasiliou, Director of Web Performance Engineering at Catchpoint Systems, in this SYS-CON.tv interview at 18th Cloud Expo, held June 7-9, 2016, at the Javits Center in New York Ci...
Jul. 27, 2016 06:45 PM EDT Reads: 2,073
I wanted to gather all of my Internet of Things (IOT) blogs into a single blog (that I could later use with my University of San Francisco (USF) Big Data “MBA” course). However as I started to pull these blogs together, I realized that my IOT discussion lacked a vision; it lacked an end point towards which an organization could drive their IOT envisioning, proof of value, app dev, data engineering and data science efforts. And I think that the IOT end point is really quite simple…
Jul. 27, 2016 06:45 PM EDT Reads: 1,188
A critical component of any IoT project is what to do with all the data being generated. This data needs to be captured, processed, structured, and stored in a way to facilitate different kinds of queries. Traditional data warehouse and analytical systems are mature technologies that can be used to handle certain kinds of queries, but they are not always well suited to many problems, particularly when there is a need for real-time insights.
Jul. 27, 2016 04:30 PM EDT Reads: 1,883
Big Data, cloud, analytics, contextual information, wearable tech, sensors, mobility, and WebRTC: together, these advances have created a perfect storm of technologies that are disrupting and transforming classic communications models and ecosystems. In his session at @ThingsExpo, Erik Perotti, Senior Manager of New Ventures on Plantronics’ Innovation team, provided an overview of this technological shift, including associated business and consumer communications impacts, and opportunities it ...
Jul. 27, 2016 04:30 PM EDT Reads: 221
You think you know what’s in your data. But do you? Most organizations are now aware of the business intelligence represented by their data. Data science stands to take this to a level you never thought of – literally. The techniques of data science, when used with the capabilities of Big Data technologies, can make connections you had not yet imagined, helping you discover new insights and ask new questions of your data. In his session at @ThingsExpo, Sarbjit Sarkaria, data science team lead ...
Jul. 27, 2016 04:15 PM EDT Reads: 1,150
Extracting business value from Internet of Things (IoT) data doesn’t happen overnight. There are several requirements that must be satisfied, including IoT device enablement, data analysis, real-time detection of complex events and automated orchestration of actions. Unfortunately, too many companies fall short in achieving their business goals by implementing incomplete solutions or not focusing on tangible use cases. In his general session at @ThingsExpo, Dave McCarthy, Director of Products...
Jul. 27, 2016 04:00 PM EDT Reads: 1,745
Is your aging software platform suffering from technical debt while the market changes and demands new solutions at a faster clip? It’s a bold move, but you might consider walking away from your core platform and starting fresh. ReadyTalk did exactly that. In his General Session at 19th Cloud Expo, Michael Chambliss, Head of Engineering at ReadyTalk, will discuss why and how ReadyTalk diverted from healthy revenue and over a decade of audio conferencing product development to start an innovati...
Jul. 27, 2016 04:00 PM EDT Reads: 1,072