Click here to close now.

Welcome!

Symbian Authors: Jack Newton, Kevin Benedict, Matthew Lobas, Shelly Palmer, RealWire News Distribution

News Feed Item

Q&A with Matthew Wilson, Founder of Soutirage Wine Merchants

SAN FRANCISCO, Jan. 8, 2013 /PRNewswire-iReach/ -- If you didn't know about the wine merchant Soutirage, it would be easy to make the mistake of asking Founder Matt Wilson to share his list of the best wines of 2012. After all, "Best Of" lists are the high-holiday rule, not the exception. Then again, Soutirage is the exception to just about every standard marketing rule in its belief that wine is simply too personal an experience to be summarized in catch-all lists. So instead of a Best of 2012 list from this rapidly growing Napa Valley-based luxury wine merchant, XOJET asked Matt Wilson to share some of his own experiences with the business of wine.

(Photo: http://photos.prnewswire.com/prnh/20130108/CG39066)

XOJET : First, tell us how Soutirage came to be.

MW: The inspiration for my partners and I to start Soutirage was to really revolutionize the way fine wine is sold by creating a company focused on mentorship and access. Before founding Soutirage, I had worked in fine wine sales and private services for 10 years in New York.  My partners—Chadwick Meyer and Aimee Meyer—and I realized that the experience most people were having, when it came to fine wine, was incomplete. We saw an increasing number of smart, interesting and successful people yearning for more depth in service and knowledge which nobody was catering to. We founded Soutirage in 2005, went live in 2007, and are actually doing business a very old-fashioned way—with high-touch tailored services that are highly discreet, with access to fine and rare wines of great provenance.

XOJET : What is Soutirage's philosophy?

MW: We turned a "one-size-fits-all" approach to wine sales on its head, seeking to connect enthusiasts with wine through custom services and experiences. We purposely keep the list of services on our website quite general, because our goal is to provide services at every level, not limit them. The most precious commodity our clients have is their time, and we recognize that at every step.

We named our company Soutirage for the winemaking process where a wine is racked off its lees into a new barrel, an essential step in bringing clarity to a finished wine, leaving the gunk at the bottom. We like this analogy because we also bring clarity to our clients. Our team of wine advisors is made up of former sommeliers from restaurants like The French Laundry. They have decades of expertise—not only knowing the producers, but knowing how different wines are used with food and entertaining, how they develop over time, and perhaps most importantly, how they taste.

XOJET : How has the industry changed since you began?

MW: There's never been a better time to buy wine. There's so much good wine on the market from all over the world, and there's unequalled transparency for the consumer. However, there's also more fake wine—and by that I mean the contents of the bottle are not what it says on the label—on the market than ever before, so more and more collectors are seeking trusted relationships. Producers are looking for trusted vendors as well. We offer high-touch interactions—not technology—to people, while using technology to enhance these relationships and provide the best experience.

XOJET : Talk about your relationship with your clientele.

MW: Our clients are people we'd like to have dinner with, and often do. They have our cell phone numbers and can contact us anytime with a question or a request. They tend to be passionate, very successful in their respective industries, and intrigued and interested in the world of wine: some are just starting out, whereas others are experienced wine lovers. It is really a pleasure to source rare wines and spirits of pristine provenance and to see how much pleasure we're able to bring to our clients' lives. We end up knowing most of our clients as friends.

XOJET : What lessons have you learned about the wine business since 2007?

MW: We started a luxury wine brand just before the financial markets crashed, and we not only survived, but have expanded our staff and services each year. I think this made us smarter and leaner because we were hungry to succeed. We've never advertised our services—it's all been word of mouth. It only takes one very happy client to reach another, and we believe our business could live or die on one person's experience. We've also been very fortunate to have some private clients in Silicon Valley hire us to do high-profile tastings at events such as the G8 Summit and Davos.  We'll be doing some events for the America's Cup this year, which we're very excited about (although I'm not supposed to talk about them yet).

XOJET : How do you begin when someone approaches you and wants to start a wine portfolio?

MW: We really get to know our clients. We've found that every client is different, and one person's needs, budget and style are very different than the next person's. Our first priority is to really understand the way our clients live. We then look at what they have, analyze their actual holdings in their entirety and see how that meshes with their stated goals. It's incredible how often people say they haven't got anything they like to drink, when their cellar is full of bottles!

XOJET : Looking ahead, what's in store?

MW: We feel we are ahead of most companies working in wine, but we have so much to do! We have QR codes on each bottle that lead to a tasting note, and our proprietary software, Cellarbook, to manage cellars. Each bottle that comes through our hands receives a serial number so that we can track where we've sourced it and where it lives on until it is opened and consumed. We just launched our own loyalty program, Soutirage Primeur, with its own unique set of benefits. There are many more exciting events and tastings to do around the world, many amazing bottles to open and dinners to share. We're really just getting started.

Media Contact: Amanda Schuon, XOJET, 310-550-7200, [email protected]

News distributed by PR Newswire iReach: https://ireach.prnewswire.com

SOURCE XOJET

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

@ThingsExpo Stories
SYS-CON Events announced today that robomq.io will exhibit at SYS-CON's @ThingsExpo, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. robomq.io is an interoperable and composable platform that connects any device to any application. It helps systems integrators and the solution providers build new and innovative products and service for industries requiring monitoring or intelligence from devices and sensors.
The 17th International Cloud Expo has announced that its Call for Papers is open. 17th International Cloud Expo, to be held November 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA, brings together Cloud Computing, APM, APIs, Microservices, Security, Big Data, Internet of Things, DevOps and WebRTC to one location. With cloud computing driving a higher percentage of enterprise IT budgets every year, it becomes increasingly important to plant your flag in this fast-expanding business opportunity. Submit your speaking proposal today!
SYS-CON Events announced today that Litmus Automation will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. Litmus Automation’s vision is to provide a solution for companies that are in a rush to embrace the disruptive Internet of Things technology and leverage it for real business challenges. Litmus Automation simplifies the complexity of connected devices applications with Loop, a secure and scalable cloud platform.
While not quite mainstream yet, WebRTC is starting to gain ground with Carriers, Enterprises and Independent Software Vendors (ISV’s) alike. WebRTC makes it easy for developers to add audio and video communications into their applications by using Web browsers as their platform. But like any market, every customer engagement has unique requirements, as well as constraints. And of course, one size does not fit all. In her session at WebRTC Summit, Dr. Natasha Tamaskar, Vice President, Head of Cloud and Mobile Strategy at GENBAND, will explore what is needed to take a real time communications ...
As Marc Andreessen says software is eating the world. Everything is rapidly moving toward being software-defined – from our phones and cars through our washing machines to the datacenter. However, there are larger challenges when implementing software defined on a larger scale - when building software defined infrastructure. In his session at 16th Cloud Expo, Boyan Ivanov, CEO of StorPool, will provide some practical insights on what, how and why when implementing "software-defined" in the datacenter.
SYS-CON Events announced today that Solgenia will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY, and the 17th International Cloud Expo®, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. Solgenia is the global market leader in Cloud Collaboration and Cloud Infrastructure software solutions. Designed to “Bridge the Gap” between Personal and Professional Social, Mobile and Cloud user experiences, our solutions help large and medium-sized organizations dr...
Internet of Things (IoT) will be a hybrid ecosystem of diverse devices and sensors collaborating with operational and enterprise systems to create the next big application. In their session at @ThingsExpo, Bramh Gupta, founder and CEO of robomq.io, and Fred Yatzeck, principal architect leading product development at robomq.io, will discuss how choosing the right middleware and integration strategy from the get-go will enable IoT solution developers to adapt and grow with the industry, while at the same time reduce Time to Market (TTM) by using plug and play capabilities offered by a robust I...
The world's leading Cloud event, Cloud Expo has launched Microservices Journal on the SYS-CON.com portal, featuring over 19,000 original articles, news stories, features, and blog entries. DevOps Journal is focused on this critical enterprise IT topic in the world of cloud computing. Microservices Journal offers top articles, news stories, and blog posts from the world's well-known experts and guarantees better exposure for its authors than any other publication. Follow new article posts on Twitter at @MicroservicesE
After making a doctor’s appointment via your mobile device, you receive a calendar invite. The day of your appointment, you get a reminder with the doctor’s location and contact information. As you enter the doctor’s exam room, the medical team is equipped with the latest tablet containing your medical history – he or she makes real time updates to your medical file. At the end of your visit, you receive an electronic prescription to your preferred pharmacy and can schedule your next appointment.
Wearable technology was dominant at this year’s International Consumer Electronics Show (CES) , and MWC was no exception to this trend. New versions of favorites, such as the Samsung Gear (three new products were released: the Gear 2, the Gear 2 Neo and the Gear Fit), shared the limelight with new wearables like Pebble Time Steel (the new premium version of the company’s previously released smartwatch) and the LG Watch Urbane. The most dramatic difference at MWC was an emphasis on presenting wearables as fashion accessories and moving away from the original clunky technology associated with t...
SYS-CON Events announced today the IoT Bootcamp – Jumpstart Your IoT Strategy, being held June 9–10, 2015, in conjunction with 16th Cloud Expo and Internet of @ThingsExpo at the Javits Center in New York City. This is your chance to jumpstart your IoT strategy. Combined with real-world scenarios and use cases, the IoT Bootcamp is not just based on presentations but includes hands-on demos and walkthroughs. We will introduce you to a variety of Do-It-Yourself IoT platforms including Arduino, Raspberry Pi, BeagleBone, Spark and Intel Edison. You will also get an overview of cloud technologies s...
Containers and microservices have become topics of intense interest throughout the cloud developer and enterprise IT communities. Accordingly, attendees at the upcoming 16th Cloud Expo at the Javits Center in New York June 9-11 will find fresh new content in a new track called PaaS | Containers & Microservices Containers are not being considered for the first time by the cloud community, but a current era of re-consideration has pushed them to the top of the cloud agenda. With the launch of Docker's initial release in March of 2013, interest was revved up several notches. Then late last...
The WebRTC Summit 2015 New York, to be held June 9-11, 2015, at the Javits Center in New York, NY, announces that its Call for Papers is open. Topics include all aspects of improving IT delivery by eliminating waste through automated business models leveraging cloud technologies. WebRTC Summit is co-located with 16th International Cloud Expo, @ThingsExpo, Big Data Expo, and DevOps Summit.
SOA Software has changed its name to Akana. With roots in Web Services and SOA Governance, Akana has established itself as a leader in API Management and is expanding into cloud integration as an alternative to the traditional heavyweight enterprise service bus (ESB). The company recently announced that it achieved more than 90% year-over-year growth. As Akana, the company now addresses the evolution and diversification of SOA, unifying security, management, and DevOps across SOA, APIs, microservices, and more.
The list of ‘new paradigm’ technologies that now surrounds us appears to be at an all time high. From cloud computing and Big Data analytics to Bring Your Own Device (BYOD) and the Internet of Things (IoT), today we have to deal with what the industry likes to call ‘paradigm shifts’ at every level of IT. This is disruption; of course, we understand that – change is almost always disruptive.
SYS-CON Events announced today that SafeLogic has been named “Bag Sponsor” of SYS-CON's 16th International Cloud Expo® New York, which will take place June 9-11, 2015, at the Javits Center in New York City, NY. SafeLogic provides security products for applications in mobile and server/appliance environments. SafeLogic’s flagship product CryptoComply is a FIPS 140-2 validated cryptographic engine designed to secure data on servers, workstations, appliances, mobile devices, and in the Cloud.
GENBAND has announced that SageNet is leveraging the Nuvia platform to deliver Unified Communications as a Service (UCaaS) to its large base of retail and enterprise customers. Nuvia’s cloud-based solution provides SageNet’s customers with a full suite of business communications and collaboration tools. Two large national SageNet retail customers have recently signed up to deploy the Nuvia platform and the company will continue to sell the service to new and existing customers. Nuvia’s capabilities include HD voice, video, multimedia messaging, mobility, conferencing, Web collaboration, deskt...
SYS-CON Media announced today that @WebRTCSummit Blog, the largest WebRTC resource in the world, has been launched. @WebRTCSummit Blog offers top articles, news stories, and blog posts from the world's well-known experts and guarantees better exposure for its authors than any other publication. @WebRTCSummit Blog can be bookmarked ▸ Here @WebRTCSummit conference site can be bookmarked ▸ Here
SYS-CON Events announced today that Cisco, the worldwide leader in IT that transforms how people connect, communicate and collaborate, has been named “Gold Sponsor” of SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. Cisco makes amazing things happen by connecting the unconnected. Cisco has shaped the future of the Internet by becoming the worldwide leader in transforming how people connect, communicate and collaborate. Cisco and our partners are building the platform for the Internet of Everything by connecting the...
Temasys has announced senior management additions to its team. Joining are David Holloway as Vice President of Commercial and Nadine Yap as Vice President of Product. Over the past 12 months Temasys has doubled in size as it adds new customers and expands the development of its Skylink platform. Skylink leads the charge to move WebRTC, traditionally seen as a desktop, browser based technology, to become a ubiquitous web communications technology on web and mobile, as well as Internet of Things compatible devices.