Welcome!

Symbian Authors: Jack Newton, Kevin Benedict, Matthew Lobas, Shelly Palmer, RealWire News Distribution

News Feed Item

Introducing the Next Evolution of Jingit(R): the First Multichannel Solution to Use Instant Cash to Incent Consumers to Stay on Your "Path to Purchase"; Elmer's and Dr Pepper Snapple Group Early Adopters of Jingit Engagement and Offer Platform

Jingit to Demonstrate at National Retail Federation's BIG Show (Direct Source Booth #1221)

NEW YORK, NY -- (Marketwire) -- 01/14/13 -- The future of retail is in the hands, and the handsets, of the consumer. By second quarter of 2013, it is estimated that 57% of all phones will be smart. And, in turn, mobile will play an ever-increasing role in reshaping the modern shopping experience. With studies showing 91 percent of Americans have their mobile phone with arm's reach 24/7, brands and retailers have an unprecedented opportunity to engage customers with targeted, real-time in- and out-of-store offers and experiences that drive sales and build ongoing loyalty.

Today, during the National Retail Federation's BIG Show, Jingit (Direct Source booth #1221) announced the next evolution of its retail engagement and offer platform and mobile app. Jingit enables brands and retailers to drive the desired behavior between the right consumer, the right retailer, with the right product, at the right time. Already, household brands including Elmer's and Dr Pepper Snapple Group are taking advantage of Jingit to go beyond simply generating impressions to generating ongoing direct product engagement with consumers that positively influence sales.

"Brands and retailers are on the hunt for innovative technology solutions to help them offer engaging multichannel experiences for consumers that build relationships and help drive revenue," commented Joe Rogness, co-founder and CEO of Jingit. "One of Jingit's many benefits is that it enables brands and retailers to keep consumers on the 'path to purchase' and inject real-time offers in the store, where it matters most for everyone -- at the point of transaction. With Jingit, brands and retailers finally have the ability to drive consumers from awareness, to engagement, to conversion, to loyalty."

How Jingit Works:
Jingit enables retailers and brands to better engage with consumers through a unique, multi-offering solution that drives consumer interaction and keeps them coming back to their stores and products, again and again. Retailers and brands use Jingit to:

Connect with Consumers

  • Create and Identify Audiences: Whoever a brand or retailer's customers are, Jingit can tailor targeted paid engagements that deliver measurable results -- online or via a mobile device. And because Jingit pays real cash, the company can help brands and retailers truly target the individual like no other
  • Instant Cash Incentives: Points and virtual currency only go so far. Jingit pays consumers real cash, in real time, for engaging with brands
  • Pay for Engagement: Unlike paid impressions that don't always translate into consumer engagement, Jingit offers a "no risk, no waste" way to create an ongoing relationship with a brand or retailer's best customers, on a 1:1 basis

Drive Shopping Behavior

  • Store Selection & Aisle Awareness: Choose the store that's right for you and have Jingit help guide the shopper through the aisles to elicit desired shopping actions
  • Personalized Offers: Brands and retailers can provide targeted, time-sensitive cash incentives in real-time to build desired behaviors and connections between the right consumer, the right retailer, with the right product, at the right time
  • Get Your Product in Hand: With Jingit, a brand or retailer's customers earn real cash, in real time, for scanning products and providing a brand with invaluable information and insights

Incent & Track Proof of Purchase

  • Encourage Immediate Purchase with Time-Sensitive Offers: Jingit fuels instant purchase decisions by serving consumers offers while they're in store
    • A customer scans a receipt and cash is rewarded instantly
    • Customer swipes their Jingit Visa Debit Card for instant savings via the retailer's POS
  • Track Path to Purchase: Validate a product was purchased with your campaign spend. Jingit provides key demographic information and consumer insights to effectively continue the 1:1 conversation in the future
  • Flexible Engagement Management: With Jingit, brands and retailers have the flexibility to engage with consumers as often as they'd like -- whether it's once per campaign or daily

Re-Target Consumers

  • Re-engage: Jingit takes the guesswork out of who purchased or engaged with a product in a retail store
  • Cross-sell: Retarget or cross-sell based on an individuals' purchase history, activity and consumer insights. Create categories of consumers for specific targeted promotions or cross-sell opportunities
  • Build Loyalty with Every Re-Engagement: Jingit reports customer demographics, key insights, product and location data, allowing brands and retailers to effectively continue the 1:1 conversation each time a consumer uses the Jingit platform or mobile app

"At Elmer's we know that the best relationships are built on trust, one-at-a-time. But, to date, some channels available to us for building those relationships have fallen short. Even with the advent of social media, you don't know for sure if you're giving people what they want when they want it," said David Incao, Vice President of Global Walmart Support, Elmer's Glue. "Jingit changes everything. It guarantees buyers will be in the store, holding our item. I don't know how you can get a better opportunity to sell."

To Learn More about Jingit
Retailers and brands interested in learning more about Jingit can contact Justin James, Jingit's Director of Marketing, at [email protected] or 763-213-3817.

ABOUT JINGIT
Jingit is the first and only company that uses instant cash as the ultimate "conversation starter" between consumers, brands and retailers. The company puts consumers on the path to purchase through a unique process that enables brands and retailers to connect with consumers, drive desired shopping behaviors, incent and track purchases and, finally, re-target that consumer to build ongoing loyalty. Jingit's proven retail and engagement offer platform, which also features a mobile app, has driven millions of consumer engagements, is utilized by more than 30 household brand names, and delivers three times the national average for online CTR. With Jingit, brands and retailers don't just drive impressions with consumers, they drive impact. Founded in 2010, Jingit is headquartered in Minneapolis. For more information about Jingit, visit www.jingit.com/business. Follow Jingit on Facebook and Twitter.

MEDIA CONTACT:
Kathy Wilson
781-652-0499
Email Contact

More Stories By Marketwired .

Copyright © 2009 Marketwired. All rights reserved. All the news releases provided by Marketwired are copyrighted. Any forms of copying other than an individual user's personal reference without express written permission is prohibited. Further distribution of these materials is strictly forbidden, including but not limited to, posting, emailing, faxing, archiving in a public database, redistributing via a computer network or in a printed form.

@ThingsExpo Stories
You think you know what’s in your data. But do you? Most organizations are now aware of the business intelligence represented by their data. Data science stands to take this to a level you never thought of – literally. The techniques of data science, when used with the capabilities of Big Data technologies, can make connections you had not yet imagined, helping you discover new insights and ask new questions of your data. In his session at @ThingsExpo, Sarbjit Sarkaria, data science team lead ...
So, you bought into the current machine learning craze and went on to collect millions/billions of records from this promising new data source. Now, what do you do with them? Too often, the abundance of data quickly turns into an abundance of problems. How do you extract that "magic essence" from your data without falling into the common pitfalls? In her session at @ThingsExpo, Natalia Ponomareva, Software Engineer at Google, will provide tips on how to be successful in large scale machine lear...
In his session at @ThingsExpo, Chris Klein, CEO and Co-founder of Rachio, will discuss next generation communities that are using IoT to create more sustainable, intelligent communities. One example is Sterling Ranch, a 10,000 home development that – with the help of Siemens – will integrate IoT technology into the community to provide residents with energy and water savings as well as intelligent security. Everything from stop lights to sprinkler systems to building infrastructures will run ef...
SYS-CON Events announced today that Peak 10, Inc., a national IT infrastructure and cloud services provider, will exhibit at SYS-CON's 18th International Cloud Expo®, which will take place on June 7-9, 2016, at the Javits Center in New York City, NY. Peak 10 provides reliable, tailored data center and network services, cloud and managed services. Its solutions are designed to scale and adapt to customers’ changing business needs, enabling them to lower costs, improve performance and focus inter...
Whether your IoT service is connecting cars, homes, appliances, wearable, cameras or other devices, one question hangs in the balance – how do you actually make money from this service? The ability to turn your IoT service into profit requires the ability to create a monetization strategy that is flexible, scalable and working for you in real-time. It must be a transparent, smoothly implemented strategy that all stakeholders – from customers to the board – will be able to understand and comprehe...
Machine Learning helps make complex systems more efficient. By applying advanced Machine Learning techniques such as Cognitive Fingerprinting, wind project operators can utilize these tools to learn from collected data, detect regular patterns, and optimize their own operations. In his session at 18th Cloud Expo, Stuart Gillen, Director of Business Development at SparkCognition, will discuss how research has demonstrated the value of Machine Learning in delivering next generation analytics to im...
There is an ever-growing explosion of new devices that are connected to the Internet using “cloud” solutions. This rapid growth is creating a massive new demand for efficient access to data. And it’s not just about connecting to that data anymore. This new demand is bringing new issues and challenges and it is important for companies to scale for the coming growth. And with that scaling comes the need for greater security, gathering and data analysis, storage, connectivity and, of course, the...
This is not a small hotel event. It is also not a big vendor party where politicians and entertainers are more important than real content. This is Cloud Expo, the world's longest-running conference and exhibition focused on Cloud Computing and all that it entails. If you want serious presentations and valuable insight about Cloud Computing for three straight days, then register now for Cloud Expo.
IoT device adoption is growing at staggering rates, and with it comes opportunity for developers to meet consumer demand for an ever more connected world. Wireless communication is the key part of the encompassing components of any IoT device. Wireless connectivity enhances the device utility at the expense of ease of use and deployment challenges. Since connectivity is fundamental for IoT device development, engineers must understand how to overcome the hurdles inherent in incorporating multipl...
The increasing popularity of the Internet of Things necessitates that our physical and cognitive relationship with wearable technology will change rapidly in the near future. This advent means logging has become a thing of the past. Before, it was on us to track our own data, but now that data is automatically available. What does this mean for mHealth and the "connected" body? In her session at @ThingsExpo, Lisa Calkins, CEO and co-founder of Amadeus Consulting, will discuss the impact of wea...
SYS-CON Events announced today that Stratoscale, the software company developing the next generation data center operating system, will exhibit at SYS-CON's 18th International Cloud Expo®, which will take place on June 7-9, 2016, at the Javits Center in New York City, NY. Stratoscale is revolutionizing the data center with a zero-to-cloud-in-minutes solution. With Stratoscale’s hardware-agnostic, Software Defined Data Center (SDDC) solution to store everything, run anything and scale everywhere...
Angular 2 is a complete re-write of the popular framework AngularJS. Programming in Angular 2 is greatly simplified – now it's a component-based well-performing framework. This immersive one-day workshop at 18th Cloud Expo, led by Yakov Fain, a Java Champion and a co-founder of the IT consultancy Farata Systems and the product company SuranceBay, will provide you with everything you wanted to know about Angular 2.
SYS-CON Events announced today that Men & Mice, the leading global provider of DNS, DHCP and IP address management overlay solutions, will exhibit at SYS-CON's 18th International Cloud Expo®, which will take place on June 7-9, 2016, at the Javits Center in New York City, NY. The Men & Mice Suite overlay solution is already known for its powerful application in heterogeneous operating environments, enabling enterprises to scale without fuss. Building on a solid range of diverse platform support,...
You deployed your app with the Bluemix PaaS and it's gaining some serious traction, so it's time to make some tweaks. Did you design your application in a way that it can scale in the cloud? Were you even thinking about the cloud when you built the app? If not, chances are your app is going to break. Check out this webcast to learn various techniques for designing applications that will scale successfully in Bluemix, for the confidence you need to take your apps to the next level and beyond.
We’ve worked with dozens of early adopters across numerous industries and will debunk common misperceptions, which starts with understanding that many of the connected products we’ll use over the next 5 years are already products, they’re just not yet connected. With an IoT product, time-in-market provides much more essential feedback than ever before. Innovation comes from what you do with the data that the connected product provides in order to enhance the customer experience and optimize busi...
Increasing IoT connectivity is forcing enterprises to find elegant solutions to organize and visualize all incoming data from these connected devices with re-configurable dashboard widgets to effectively allow rapid decision-making for everything from immediate actions in tactical situations to strategic analysis and reporting. In his session at 18th Cloud Expo, Shikhir Singh, Senior Developer Relations Manager at Sencha, will discuss how to create HTML5 dashboards that interact with IoT devic...
Artificial Intelligence has the potential to massively disrupt IoT. In his session at 18th Cloud Expo, AJ Abdallat, CEO of Beyond AI, will discuss what the five main drivers are in Artificial Intelligence that could shape the future of the Internet of Things. AJ Abdallat is CEO of Beyond AI. He has over 20 years of management experience in the fields of artificial intelligence, sensors, instruments, devices and software for telecommunications, life sciences, environmental monitoring, process...
SYS-CON Events announced today that Ericsson has been named “Gold Sponsor” of SYS-CON's @ThingsExpo, which will take place on June 7-9, 2016, at the Javits Center in New York, New York. Ericsson is a world leader in the rapidly changing environment of communications technology – providing equipment, software and services to enable transformation through mobility. Some 40 percent of global mobile traffic runs through networks we have supplied. More than 1 billion subscribers around the world re...
Digital payments using wearable devices such as smart watches, fitness trackers, and payment wristbands are an increasing area of focus for industry participants, and consumer acceptance from early trials and deployments has encouraged some of the biggest names in technology and banking to continue their push to drive growth in this nascent market. Wearable payment systems may utilize near field communication (NFC), radio frequency identification (RFID), or quick response (QR) codes and barcodes...
SYS-CON Events announced today that Fusion, a leading provider of cloud services, will exhibit at SYS-CON's 18th International Cloud Expo®, which will take place on June 7-9, 2016, at the Javits Center in New York City, NY. Fusion, a leading provider of integrated cloud solutions to small, medium and large businesses, is the industry's single source for the cloud. Fusion's advanced, proprietary cloud service platform enables the integration of leading edge solutions in the cloud, including cloud...