|By Marketwired .||
|January 14, 2013 09:01 AM EST||
NEW YORK, NY -- (Marketwire) -- 01/14/13 -- The future of retail is in the hands, and the handsets, of the consumer. By second quarter of 2013, it is estimated that 57% of all phones will be smart. And, in turn, mobile will play an ever-increasing role in reshaping the modern shopping experience. With studies showing 91 percent of Americans have their mobile phone with arm's reach 24/7, brands and retailers have an unprecedented opportunity to engage customers with targeted, real-time in- and out-of-store offers and experiences that drive sales and build ongoing loyalty.
Today, during the National Retail Federation's BIG Show, Jingit (Direct Source booth #1221) announced the next evolution of its retail engagement and offer platform and mobile app. Jingit enables brands and retailers to drive the desired behavior between the right consumer, the right retailer, with the right product, at the right time. Already, household brands including Elmer's and Dr Pepper Snapple Group are taking advantage of Jingit to go beyond simply generating impressions to generating ongoing direct product engagement with consumers that positively influence sales.
"Brands and retailers are on the hunt for innovative technology solutions to help them offer engaging multichannel experiences for consumers that build relationships and help drive revenue," commented Joe Rogness, co-founder and CEO of Jingit. "One of Jingit's many benefits is that it enables brands and retailers to keep consumers on the 'path to purchase' and inject real-time offers in the store, where it matters most for everyone -- at the point of transaction. With Jingit, brands and retailers finally have the ability to drive consumers from awareness, to engagement, to conversion, to loyalty."
How Jingit Works:
Jingit enables retailers and brands to better engage with consumers through a unique, multi-offering solution that drives consumer interaction and keeps them coming back to their stores and products, again and again. Retailers and brands use Jingit to:
Connect with Consumers
- Create and Identify Audiences: Whoever a brand or retailer's customers are, Jingit can tailor targeted paid engagements that deliver measurable results -- online or via a mobile device. And because Jingit pays real cash, the company can help brands and retailers truly target the individual like no other
- Instant Cash Incentives: Points and virtual currency only go so far. Jingit pays consumers real cash, in real time, for engaging with brands
- Pay for Engagement: Unlike paid impressions that don't always translate into consumer engagement, Jingit offers a "no risk, no waste" way to create an ongoing relationship with a brand or retailer's best customers, on a 1:1 basis
Drive Shopping Behavior
- Store Selection & Aisle Awareness: Choose the store that's right for you and have Jingit help guide the shopper through the aisles to elicit desired shopping actions
- Personalized Offers: Brands and retailers can provide targeted, time-sensitive cash incentives in real-time to build desired behaviors and connections between the right consumer, the right retailer, with the right product, at the right time
- Get Your Product in Hand: With Jingit, a brand or retailer's customers earn real cash, in real time, for scanning products and providing a brand with invaluable information and insights
Incent & Track Proof of Purchase
- Encourage Immediate Purchase with Time-Sensitive Offers: Jingit fuels instant purchase decisions by serving consumers offers while they're in store
- A customer scans a receipt and cash is rewarded instantly
- Customer swipes their Jingit Visa Debit Card for instant savings via the retailer's POS
- Track Path to Purchase: Validate a product was purchased with your campaign spend. Jingit provides key demographic information and consumer insights to effectively continue the 1:1 conversation in the future
- Flexible Engagement Management: With Jingit, brands and retailers have the flexibility to engage with consumers as often as they'd like -- whether it's once per campaign or daily
- Re-engage: Jingit takes the guesswork out of who purchased or engaged with a product in a retail store
- Cross-sell: Retarget or cross-sell based on an individuals' purchase history, activity and consumer insights. Create categories of consumers for specific targeted promotions or cross-sell opportunities
- Build Loyalty with Every Re-Engagement: Jingit reports customer demographics, key insights, product and location data, allowing brands and retailers to effectively continue the 1:1 conversation each time a consumer uses the Jingit platform or mobile app
"At Elmer's we know that the best relationships are built on trust, one-at-a-time. But, to date, some channels available to us for building those relationships have fallen short. Even with the advent of social media, you don't know for sure if you're giving people what they want when they want it," said David Incao, Vice President of Global Walmart Support, Elmer's Glue. "Jingit changes everything. It guarantees buyers will be in the store, holding our item. I don't know how you can get a better opportunity to sell."
To Learn More about Jingit
Retailers and brands interested in learning more about Jingit can contact Justin James, Jingit's Director of Marketing, at [email protected] or 763-213-3817.
Jingit is the first and only company that uses instant cash as the ultimate "conversation starter" between consumers, brands and retailers. The company puts consumers on the path to purchase through a unique process that enables brands and retailers to connect with consumers, drive desired shopping behaviors, incent and track purchases and, finally, re-target that consumer to build ongoing loyalty. Jingit's proven retail and engagement offer platform, which also features a mobile app, has driven millions of consumer engagements, is utilized by more than 30 household brand names, and delivers three times the national average for online CTR. With Jingit, brands and retailers don't just drive impressions with consumers, they drive impact. Founded in 2010, Jingit is headquartered in Minneapolis. For more information about Jingit, visit www.jingit.com/business. Follow Jingit on Facebook and Twitter.
The Internet of Things is not new. Historically, smart businesses have used its basic concept of leveraging data to drive better decision making and have capitalized on those insights to realize additional revenue opportunities. So, what has changed to make the Internet of Things one of the hottest topics in tech? In his session at @ThingsExpo, Chris Gray, Director, Embedded and Internet of Things, discussed the underlying factors that are driving the economics of intelligent systems. Discover how hardware commoditization, the ubiquitous nature of connectivity, and the emergence of Big Data a...
Dec. 21, 2014 02:00 PM EST Reads: 2,395
"BSQUARE is in the business of selling software solutions for smart connected devices. It's obvious that IoT has moved from being a technology to being a fundamental part of business, and in the last 18 months people have said let's figure out how to do it and let's put some focus on it, " explained Dave Wagstaff, VP & Chief Architect, at BSQUARE Corporation, in this SYS-CON.tv interview at @ThingsExpo, held Nov 4-6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
Dec. 21, 2014 01:00 PM EST Reads: 2,013
The major cloud platforms defy a simple, side-by-side analysis. Each of the major IaaS public-cloud platforms offers their own unique strengths and functionality. Options for on-site private cloud are diverse as well, and must be designed and deployed while taking existing legacy architecture and infrastructure into account. Then the reality is that most enterprises are embarking on a hybrid cloud strategy and programs. In this Power Panel at 15th Cloud Expo (http://www.CloudComputingExpo.com), moderated by Ashar Baig, Research Director, Cloud, at Gigaom Research, Nate Gordon, Director of T...
Dec. 21, 2014 11:30 AM EST Reads: 2,428
SYS-CON Events announced today that IDenticard will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. IDenticard™ is the security division of Brady Corp (NYSE: BRC), a $1.5 billion manufacturer of identification products. We have small-company values with the strength and stability of a major corporation. IDenticard offers local sales, support and service to our customers across the United States and Canada. Our partner network encompasses some 300 of the world's leading systems integrators and security s...
Dec. 21, 2014 10:00 AM EST Reads: 2,166
SYS-CON Events announced today that Windstream, a leading provider of advanced network and cloud communications, has been named “Silver Sponsor” of SYS-CON's 16th International Cloud Expo®, which will take place on June 9–11, 2015, at the Javits Center in New York, NY. Windstream (Nasdaq: WIN), a FORTUNE 500 and S&P 500 company, is a leading provider of advanced network communications, including cloud computing and managed services, to businesses nationwide. The company also offers broadband, phone and digital TV services to consumers primarily in rural areas.
Dec. 21, 2014 08:30 AM EST Reads: 2,303
ARMONK, N.Y., Nov. 20, 2014 /PRNewswire/ -- IBM (NYSE: IBM) today announced that it is bringing a greater level of control, security and flexibility to cloud-based application development and delivery with a single-tenant version of Bluemix, IBM's platform-as-a-service. The new platform enables developers to build ap...
Dec. 21, 2014 06:15 AM EST Reads: 2,139
The BPM world is going through some evolution or changes where traditional business process management solutions really have nowhere to go in terms of development of the road map. In this demo at 15th Cloud Expo, Kyle Hansen, Director of Professional Services at AgilePoint, shows AgilePoint’s unique approach to dealing with this market circumstance by developing a rapid application composition or development framework.
Dec. 20, 2014 11:00 PM EST Reads: 1,413
“In the past year we've seen a lot of stabilization of WebRTC. You can now use it in production with a far greater degree of certainty. A lot of the real developments in the past year have been in things like the data channel, which will enable a whole new type of application," explained Peter Dunkley, Technical Director at Acision, in this SYS-CON.tv interview at @ThingsExpo, held Nov 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
Dec. 20, 2014 08:00 AM EST Reads: 1,420
DevOps Summit 2015 New York, co-located with the 16th International Cloud Expo - to be held June 9-11, 2015, at the Javits Center in New York City, NY - announces that it is now accepting Keynote Proposals. The widespread success of cloud computing is driving the DevOps revolution in enterprise IT. Now as never before, development teams must communicate and collaborate in a dynamic, 24/7/365 environment. There is no time to wait for long development cycles that produce software that is obsolete at launch. DevOps may be disruptive, but it is essential.
Dec. 18, 2014 09:45 PM EST Reads: 1,270
"People are a lot more knowledgeable about APIs now. There are two types of people who work with APIs - IT people who want to use APIs for something internal and the product managers who want to do something outside APIs for people to connect to them," explained Roberto Medrano, Executive Vice President at SOA Software, in this SYS-CON.tv interview at Cloud Expo, held Nov 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
Dec. 18, 2014 09:00 AM EST Reads: 1,392
Nigeria has the largest economy in Africa, at more than US$500 billion, and ranks 23rd in the world. A recent re-evaluation of Nigeria's true economic size doubled the previous estimate, and brought it well ahead of South Africa, which is a member (unlike Nigeria) of the G20 club for political as well as economic reasons. Nigeria's economy can be said to be quite diverse from one point of view, but heavily dependent on oil and gas at the same time. Oil and natural gas account for about 15% of Nigera's overall economy, but traditionally represent more than 90% of the country's exports and as...
Dec. 18, 2014 06:00 AM EST Reads: 951
The Internet of Things is a misnomer. That implies that everything is on the Internet, and that simply should not be - especially for things that are blurring the line between medical devices that stimulate like a pacemaker and quantified self-sensors like a pedometer or pulse tracker. The mesh of things that we manage must be segmented into zones of trust for sensing data, transmitting data, receiving command and control administrative changes, and peer-to-peer mesh messaging. In his session at @ThingsExpo, Ryan Bagnulo, Solution Architect / Software Engineer at SOA Software, focused on desi...
Dec. 17, 2014 11:15 PM EST Reads: 1,448
"At our booth we are showing how to provide trust in the Internet of Things. Trust is where everything starts to become secure and trustworthy. Now with the scaling of the Internet of Things it becomes an interesting question – I've heard numbers from 200 billion devices next year up to a trillion in the next 10 to 15 years," explained Johannes Lintzen, Vice President of Sales at Utimaco, in this SYS-CON.tv interview at @ThingsExpo, held Nov 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
Dec. 17, 2014 11:00 PM EST Reads: 1,493
"For over 25 years we have been working with a lot of enterprise customers and we have seen how companies create applications. And now that we have moved to cloud computing, mobile, social and the Internet of Things, we see that the market needs a new way of creating applications," stated Jesse Shiah, CEO, President and Co-Founder of AgilePoint Inc., in this SYS-CON.tv interview at 15th Cloud Expo, held Nov 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
Dec. 17, 2014 08:00 PM EST Reads: 1,463
SYS-CON Events announced today that Gridstore™, the leader in hyper-converged infrastructure purpose-built to optimize Microsoft workloads, will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. Gridstore™ is the leader in hyper-converged infrastructure purpose-built for Microsoft workloads and designed to accelerate applications in virtualized environments. Gridstore’s hyper-converged infrastructure is the industry’s first all flash version of HyperConverged Appliances that include both compute and storag...
Dec. 17, 2014 06:30 PM EST Reads: 1,415
Today’s enterprise is being driven by disruptive competitive and human capital requirements to provide enterprise application access through not only desktops, but also mobile devices. To retrofit existing programs across all these devices using traditional programming methods is very costly and time consuming – often prohibitively so. In his session at @ThingsExpo, Jesse Shiah, CEO, President, and Co-Founder of AgilePoint Inc., discussed how you can create applications that run on all mobile devices as well as laptops and desktops using a visual drag-and-drop application – and eForms-buildi...
Dec. 17, 2014 11:45 AM EST Reads: 1,573
We certainly live in interesting technological times. And no more interesting than the current competing IoT standards for connectivity. Various standards bodies, approaches, and ecosystems are vying for mindshare and positioning for a competitive edge. It is clear that when the dust settles, we will have new protocols, evolved protocols, that will change the way we interact with devices and infrastructure. We will also have evolved web protocols, like HTTP/2, that will be changing the very core of our infrastructures. At the same time, we have old approaches made new again like micro-services...
Dec. 16, 2014 11:45 PM EST Reads: 1,423
Code Halos - aka "digital fingerprints" - are the key organizing principle to understand a) how dumb things become smart and b) how to monetize this dynamic. In his session at @ThingsExpo, Robert Brown, AVP, Center for the Future of Work at Cognizant Technology Solutions, outlined research, analysis and recommendations from his recently published book on this phenomena on the way leading edge organizations like GE and Disney are unlocking the Internet of Things opportunity and what steps your organization should be taking to position itself for the next platform of digital competition.
Dec. 15, 2014 11:45 PM EST Reads: 1,779
The 3rd International Internet of @ThingsExpo, co-located with the 16th International Cloud Expo - to be held June 9-11, 2015, at the Javits Center in New York City, NY - announces that its Call for Papers is now open. The Internet of Things (IoT) is the biggest idea since the creation of the Worldwide Web more than 20 years ago.
Dec. 15, 2014 10:30 AM EST Reads: 6,932
As the Internet of Things unfolds, mobile and wearable devices are blurring the line between physical and digital, integrating ever more closely with our interests, our routines, our daily lives. Contextual computing and smart, sensor-equipped spaces bring the potential to walk through a world that recognizes us and responds accordingly. We become continuous transmitters and receivers of data. In his session at @ThingsExpo, Andrew Bolwell, Director of Innovation for HP's Printing and Personal Systems Group, discussed how key attributes of mobile technology – touch input, sensors, social, and ...
Dec. 15, 2014 10:00 AM EST Reads: 1,994