Welcome!

Symbian Authors: Kevin Benedict, Matthew Lobas, Shelly Palmer, RealWire News Distribution

News Feed Item

Introducing the Next Evolution of Jingit(R): the First Multichannel Solution to Use Instant Cash to Incent Consumers to Stay on Your "Path to Purchase"; Elmer's and Dr Pepper Snapple Group Early Adopters of Jingit Engagement and Offer Platform

Jingit to Demonstrate at National Retail Federation's BIG Show (Direct Source Booth #1221)

NEW YORK, NY -- (Marketwire) -- 01/14/13 -- The future of retail is in the hands, and the handsets, of the consumer. By second quarter of 2013, it is estimated that 57% of all phones will be smart. And, in turn, mobile will play an ever-increasing role in reshaping the modern shopping experience. With studies showing 91 percent of Americans have their mobile phone with arm's reach 24/7, brands and retailers have an unprecedented opportunity to engage customers with targeted, real-time in- and out-of-store offers and experiences that drive sales and build ongoing loyalty.

Today, during the National Retail Federation's BIG Show, Jingit (Direct Source booth #1221) announced the next evolution of its retail engagement and offer platform and mobile app. Jingit enables brands and retailers to drive the desired behavior between the right consumer, the right retailer, with the right product, at the right time. Already, household brands including Elmer's and Dr Pepper Snapple Group are taking advantage of Jingit to go beyond simply generating impressions to generating ongoing direct product engagement with consumers that positively influence sales.

"Brands and retailers are on the hunt for innovative technology solutions to help them offer engaging multichannel experiences for consumers that build relationships and help drive revenue," commented Joe Rogness, co-founder and CEO of Jingit. "One of Jingit's many benefits is that it enables brands and retailers to keep consumers on the 'path to purchase' and inject real-time offers in the store, where it matters most for everyone -- at the point of transaction. With Jingit, brands and retailers finally have the ability to drive consumers from awareness, to engagement, to conversion, to loyalty."

How Jingit Works:
Jingit enables retailers and brands to better engage with consumers through a unique, multi-offering solution that drives consumer interaction and keeps them coming back to their stores and products, again and again. Retailers and brands use Jingit to:

Connect with Consumers

  • Create and Identify Audiences: Whoever a brand or retailer's customers are, Jingit can tailor targeted paid engagements that deliver measurable results -- online or via a mobile device. And because Jingit pays real cash, the company can help brands and retailers truly target the individual like no other
  • Instant Cash Incentives: Points and virtual currency only go so far. Jingit pays consumers real cash, in real time, for engaging with brands
  • Pay for Engagement: Unlike paid impressions that don't always translate into consumer engagement, Jingit offers a "no risk, no waste" way to create an ongoing relationship with a brand or retailer's best customers, on a 1:1 basis

Drive Shopping Behavior

  • Store Selection & Aisle Awareness: Choose the store that's right for you and have Jingit help guide the shopper through the aisles to elicit desired shopping actions
  • Personalized Offers: Brands and retailers can provide targeted, time-sensitive cash incentives in real-time to build desired behaviors and connections between the right consumer, the right retailer, with the right product, at the right time
  • Get Your Product in Hand: With Jingit, a brand or retailer's customers earn real cash, in real time, for scanning products and providing a brand with invaluable information and insights

Incent & Track Proof of Purchase

  • Encourage Immediate Purchase with Time-Sensitive Offers: Jingit fuels instant purchase decisions by serving consumers offers while they're in store
    • A customer scans a receipt and cash is rewarded instantly
    • Customer swipes their Jingit Visa Debit Card for instant savings via the retailer's POS
  • Track Path to Purchase: Validate a product was purchased with your campaign spend. Jingit provides key demographic information and consumer insights to effectively continue the 1:1 conversation in the future
  • Flexible Engagement Management: With Jingit, brands and retailers have the flexibility to engage with consumers as often as they'd like -- whether it's once per campaign or daily

Re-Target Consumers

  • Re-engage: Jingit takes the guesswork out of who purchased or engaged with a product in a retail store
  • Cross-sell: Retarget or cross-sell based on an individuals' purchase history, activity and consumer insights. Create categories of consumers for specific targeted promotions or cross-sell opportunities
  • Build Loyalty with Every Re-Engagement: Jingit reports customer demographics, key insights, product and location data, allowing brands and retailers to effectively continue the 1:1 conversation each time a consumer uses the Jingit platform or mobile app

"At Elmer's we know that the best relationships are built on trust, one-at-a-time. But, to date, some channels available to us for building those relationships have fallen short. Even with the advent of social media, you don't know for sure if you're giving people what they want when they want it," said David Incao, Vice President of Global Walmart Support, Elmer's Glue. "Jingit changes everything. It guarantees buyers will be in the store, holding our item. I don't know how you can get a better opportunity to sell."

To Learn More about Jingit
Retailers and brands interested in learning more about Jingit can contact Justin James, Jingit's Director of Marketing, at [email protected] or 763-213-3817.

ABOUT JINGIT
Jingit is the first and only company that uses instant cash as the ultimate "conversation starter" between consumers, brands and retailers. The company puts consumers on the path to purchase through a unique process that enables brands and retailers to connect with consumers, drive desired shopping behaviors, incent and track purchases and, finally, re-target that consumer to build ongoing loyalty. Jingit's proven retail and engagement offer platform, which also features a mobile app, has driven millions of consumer engagements, is utilized by more than 30 household brand names, and delivers three times the national average for online CTR. With Jingit, brands and retailers don't just drive impressions with consumers, they drive impact. Founded in 2010, Jingit is headquartered in Minneapolis. For more information about Jingit, visit www.jingit.com/business. Follow Jingit on Facebook and Twitter.

MEDIA CONTACT:
Kathy Wilson
781-652-0499
Email Contact

More Stories By Marketwired .

Copyright © 2009 Marketwired. All rights reserved. All the news releases provided by Marketwired are copyrighted. Any forms of copying other than an individual user's personal reference without express written permission is prohibited. Further distribution of these materials is strictly forbidden, including but not limited to, posting, emailing, faxing, archiving in a public database, redistributing via a computer network or in a printed form.

@ThingsExpo Stories
SYS-CON Events announced today that SOA Software, an API management leader, will exhibit at SYS-CON's 15th International Cloud Expo®, which will take place on November 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA. SOA Software is a leading provider of API Management and SOA Governance products that equip business to deliver APIs and SOA together to drive their company to meet its business strategy quickly and effectively. SOA Software’s technology helps businesses to accelerate their digital channels with APIs, drive partner adoption, monetize their assets, and achieve a...
SYS-CON Events announced today that Aria Systems, the recurring revenue expert, has been named "Bronze Sponsor" of SYS-CON's 15th International Cloud Expo®, which will take place on November 4-6, 2014, at the Santa Clara Convention Center in Santa Clara, CA. Aria Systems helps leading businesses connect their customers with the products and services they love. Industry leaders like Pitney Bowes, Experian, AAA NCNU, VMware, HootSuite and many others choose Aria to power their recurring revenue business and deliver exceptional experiences to their customers.
SYS-CON Events announced today that AgilePoint, the leading provider of Microsoft-centric Business Process Management software, will exhibit at SYS-CON's 2nd International @ThingsExpo which will take place on November 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA. AgilePoint is the leading provider of Microsoft-based Business Process Management (BPM) software products, has 1,300+ on-premise and cloud deployments in 25+ countries and provides the same advanced BPM feature set as J2EE vendors like IBM and Appian for the Microsoft .NET native environment. AgilePoint customer...
The Internet of Things (IoT) promises to evolve the way the world does business; however, understanding how to apply it to your company can be a mystery. Most people struggle with understanding the potential business uses or tend to get caught up in the technology, resulting in solutions that fail to meet even minimum business goals. In his session at Internet of @ThingsExpo, Jesse Shiah, CEO / President / Co-Founder of AgilePoint Inc., will show what is needed to leverage the IoT to transform your business. He will discuss opportunities and challenges ahead for the IoT from a market and tec...
SYS-CON Events announced today that Utimaco will exhibit at SYS-CON's 15th International Cloud Expo®, which will take place on November 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA. Utimaco is a leading manufacturer of hardware based security solutions that provide the root of trust to keep cryptographic keys safe, secure critical digital infrastructures and protect high value data assets. Only Utimaco delivers a general-purpose hardware security module (HSM) as a customizable platform to easily integrate into existing software solutions, embed business logic and build s...
One of the biggest challenges when developing connected devices is identifying user value and delivering it through successful user experiences. In his session at Internet of @ThingsExpo, Mike Kuniavsky, Principal Scientist, Innovation Services at PARC, will describe an IoT-specific approach to user experience design that combines approaches from interaction design, industrial design and service design to create experiences that go beyond simple connected gadgets to create lasting, multi-device experiences grounded in people’s real needs and desires.
The Internet of Things will greatly expand the opportunities for data collection and new business models driven off of that data. In her session at Internet of @ThingsExpo, Esmeralda Swartz, CMO of MetraTech, will discuss how for this to be effective you not only need to have infrastructure and operational models capable of utilizing this new phenomenon, but increasingly service providers will need to convince a skeptical public to participate. Get ready to show them the money! Speaker Bio: Esmeralda Swartz, CMO of MetraTech, has spent 16 years as a marketing, product management, and busin...
SYS-CON Events announced today that TeleStax, the main sponsor of Mobicents, will exhibit at Internet of @ThingsExpo, which will take place on November 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA. TeleStax provides Open Source Communications software and services that facilitate the shift from legacy SS7 based IN networks to IP based LTE and IMS networks hosted on private (on-premise), hybrid or public clouds. TeleStax products include Restcomm, JSLEE, SMSC Gateway, USSD Gateway, SS7 Resource Adaptors, SIP Servlets, Rich Multimedia Services, Presence Services/RCS, Diame...
Samsung VP Jacopo Lenzi, who headed the company's recent SmartThings acquisition under the auspices of Samsung's Open Innovaction Center (OIC), answered a few questions we had about the deal. This interview was in conjunction with our interview with SmartThings CEO Alex Hawkinson. IoT Journal: SmartThings was developed in an open, standards-agnostic platform, and will now be part of Samsung's Open Innovation Center. Can you elaborate on your commitment to keep the platform open? Jacopo Lenzi: Samsung recognizes that true, accelerated innovation cannot be driven from one source, but requires a...
Things are being built upon cloud foundations to transform organizations. This CEO Power Panel at 15th Cloud Expo, moderated by Roger Strukhoff, Cloud Expo and @ThingsExpo conference chair, will address the big issues involving these technologies and, more important, the results they will achieve. How important are public, private, and hybrid cloud to the enterprise? How does one define Big Data? And how is the IoT tying all this together?
We certainly live in interesting technological times. And no more interesting than the current competing IoT standards for connectivity. Various standards bodies, approaches, and ecosystems are vying for mindshare and positioning for a competitive edge. It is clear that when the dust settles, we will have new protocols, evolved protocols, that will change the way we interact with devices and infrastructure. We will also have evolved web protocols, like HTTP/2, that will be changing the very core of our infrastructures. At the same time, we have old approaches made new again like micro-services...
SYS-CON Events announces a new pavilion on the Cloud Expo floor where WebRTC converges with the Internet of Things. Pavilion will showcase WebRTC and the Internet of Things. The Internet of Things (IoT) is the most profound change in personal and enterprise IT since the creation of the Worldwide Web more than 20 years ago. All major researchers estimate there will be tens of billions devices--computers, smartphones, tablets, and sensors – connected to the Internet by 2020. This number will continue to grow at a rapid pace for the next several decades.
The only place to be June 9-11 is Cloud Expo & @ThingsExpo 2015 East at the Javits Center in New York City. Join us there as delegates from all over the world come to listen to and engage with speakers & sponsors from the leading Cloud Computing, IoT & Big Data companies. Cloud Expo & @ThingsExpo are the leading events covering the booming market of Cloud Computing, IoT & Big Data for the enterprise. Speakers from all over the world will be hand-picked for their ability to explore the economic strategies that utility/cloud computing provides. Whether public, private, or in a hybrid form, clo...
SYS-CON Events announced today that Gridstore™, the leader in software-defined storage (SDS) purpose-built for Windows Servers and Hyper-V, will exhibit at SYS-CON's 15th International Cloud Expo®, which will take place on November 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA. Gridstore™ is the leader in software-defined storage purpose built for virtualization that is designed to accelerate applications in virtualized environments. Using its patented Server-Side Virtual Controller™ Technology (SVCT) to eliminate the I/O blender effect and accelerate applications Gridsto...
SYS-CON Events announced today that Red Hat, the world's leading provider of open source solutions, will exhibit at Internet of @ThingsExpo, which will take place on November 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA. Red Hat is the world's leading provider of open source software solutions, using a community-powered approach to reliable and high-performing cloud, Linux, middleware, storage and virtualization technologies. Red Hat also offers award-winning support, training, and consulting services. As the connective hub in a global network of enterprises, partners, a...
As the Internet of Things unfolds, mobile and wearable devices are blurring the line between physical and digital, integrating ever more closely with our interests, our routines, our daily lives. Contextual computing and smart, sensor-equipped spaces bring the potential to walk through a world that recognizes us and responds accordingly. We become continuous transmitters and receivers of data. In his session at Internet of @ThingsExpo, Andrew Bolwell, Director of Innovation for HP’s Printing and Personal Systems Group, will discuss how key attributes of mobile technology – touch input, senso...
The Internet of Things (IoT) is making everything it touches smarter – smart devices, smart cars and smart cities. And lucky us, we’re just beginning to reap the benefits as we work toward a networked society. However, this technology-driven innovation is impacting more than just individuals. The IoT has an environmental impact as well, which brings us to the theme of this month’s #IoTuesday Twitter chat. The ability to remove inefficiencies through connected objects is driving change throughout every sector, including waste management. BigBelly Solar, located just outside of Boston, is trans...
Connected devices and the Internet of Things are getting significant momentum in 2014. In his session at Internet of @ThingsExpo, Jim Hunter, Chief Scientist & Technology Evangelist at Greenwave Systems, will examine three key elements that together will drive mass adoption of the IoT before the end of 2015. The first element is the recent advent of robust open source protocols (like AllJoyn and WebRTC) that facilitate M2M communication. The second is broad availability of flexible, cost-effective storage designed to handle the massive surge in back-end data in a world where timely analytics...
Internet of @ThingsExpo Silicon Valley announced on Thursday its first 12 all-star speakers and sessions for its upcoming event, which will take place November 4-6, 2014, at the Santa Clara Convention Center in California. @ThingsExpo, the first and largest IoT event in the world, debuted at the Javits Center in New York City in June 10-12, 2014 with over 6,000 delegates attending the conference. Among the first 12 announced world class speakers, IBM will present two highly popular IoT sessions, which will take place November 4-6, 2014 at the Santa Clara Convention Center in Santa Clara, Calif...
From a software development perspective IoT is about programming "things," about connecting them with each other or integrating them with existing applications. In his session at @ThingsExpo, Yakov Fain, co-founder of Farata Systems and SuranceBay, will show you how small IoT-enabled devices from multiple manufacturers can be integrated into the workflow of an enterprise application. This is a practical demo of building a framework and components in HTML/Java/Mobile technologies to serve as a platform that can integrate new devices as they become available on the market.